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2:35 PM ET, September 5, 2008

Techmeme

 Top Items: 
Om Malik / GigaOM:
Joost To Kill Desktop Client  —  Exclusive: In what is likely to be a major shift in the company's strategy, peer-to-peer startup Joost is going to stop making its desktop client.  The decision to suspend the client is likely to be announced soon, I am told.
RELATED:
Ian Lamont / Industry Standard:
Web-based Joost player in closed beta, no word on public release date
Discussion: Webware.com
Microsoft:
Microsoft Kicks off new Windows Campaign with Star Power  —  “This is the Conquistador,” explains Jerry Seinfeld, showing a befuddled Bill Gates a brown loafer.  “They run very tight.”  —  After seeing the new ad from Microsoft, which debuted today, some may wonder what Jerry Seinfeld …
RELATED:
Sam Diaz / Between the Lines:
Seinfeld & Gates: Was this ad supposed to be funny?  —  The long-awaited $300 million ad campaign that Microsoft launched to counter Apple's successful “I'm a Mac, I'm a PC” campaign aired during the Thursday night kickoff to the NFL season.  Did you see it?  I missed it on TV but caught it on YouTube.
Mary Jo Foley / All about Microsoft:
Forget Seinfeld.  Can Windows gurus help the Windows brand?  —  The day after it launched the first ad in its $300 consumer-focused make-over campaign, Microsoft is going public with some of the other planned Windows-branding fixes it has in the pipeline.  —  Microsoft isn't opening brick-and-mortar Microsoft stores.
Michael Arrington / TechCrunch:
Microsoft Ads: First Phase To “Engage Consumers, Spark Conversation”  —  So the tech and geek crowd is a little underwhelmed by the new $300 million Microsoft advertising campaign featuring Jerry Seinfeld that kicked off tonight.  It's mostly content free, with just one mention of Microsoft near the end.
Miguel Helft / Bits:
Google at Age 10  —  Google applied for incorporation as a business 10 years ago Thursday, according to a timeline supplied by the company.  The application was accepted on Sept. 7, which is Sunday.  —  In that decade, the search engine company has quickly emerged as the most successful business …
Discussion: eWeek, Valleywag and Memex 1.1
RELATED:
Justin Scheck / Wall Street Journal:
Dell Plans to Sell Factories In Effort to Cut Costs  —  Dell Inc. is trying to sell its computer factories around the world, a move to sharply overhaul a production model that was long a hallmark of the PC giant's strategy but is no longer competitive.  —  In recent months …
Om Malik / GigaOM:
What Netscape's Founder Thinks About the New Google Browser  —  Marc Andreessen, whose first startup, Netscape Communications, introduced the consumer web to millions thanks to its Netscape browser, seems to be suitably impressed by Google's recently released Chrome browser.
Jeremy Kirk / PC World:
Researchers Build Malicious Facebook Application  —  A team of researchers have built a malicious Facebook program an experiment to demonstrate the possible dangers of social networking applications.  —  The experiment shows the ease with which attackers could dupe large number of users …
Discussion: Silicon Alley Insider
RELATED:
Ryan Naraine / Zero Day:
Demo Facebook app creates DoS botnet
Discussion: TechCrunch and darkREADING
Paul Boutin / Valleywag:
MySQL founder quits Sun  —  “Just heard that Monty gave his resignation to Sun today,” a tipster we trust writes about Michael Widenius, the Finnish-born main author of open-source database software MySQL.  Sun Microsystems had aqcuired Monty's company, also called MySQL, for a cool billion in January.
MarketWatch:
Samsung Electronics mulls buying SanDisk  —  SAN FRANCISCO (MarketWatch) — Shares of SanDisk Corp. jumped more than 25% early Friday morning after Samsung Electronics Co., the world's largest producer of flash-memory chips, said it is considering buying the U.S. chipmaker.
Discussion: Gearlog and Gizmodo
RELATED:
The Boy Genius / Boy Genius Report:
Full PRADA II specifications!  —  We just got a heads up from one of our trusty sources, and they've come through with full PRADA II specs for us!  In case you don't remember, the new PRADA II handset will feature a slide-out QWERTY keyboard as pictured above.  Here's a rundown on the specs we got:
Ryan Naraine / Zero Day:
Google Chrome vulnerabilities starting to pile up  —  [ UPDATE: See below for Google's official response to these issues ]  —  Security vulnerabilities in the new Google Chrome browser is beginning to pile up.  —  Following our coverage of the carpet bombing combo threat and denial-of-service crashes …
Discussion: Bkis Blog and darkREADING
Eric Savitz / Tech Trader Daily:
Apple Shrs Retreat Heading To “Let's Rock” Event; Bernstein Says '09 Margin Guidance Clearly Too Low  —  Apple (AAPL) today have extended their recent retreat, as investors look ahead to Tuesday morning's “Let's Rock” media event, at which the company is widely expected to announce a revamp of its iPod music players.
Discussion: 9 to 5 Mac
Matt Asay / The Open Road:
The key to making money: Charge for your product  —  I loved this presentation by David Heinemeier Hansson of 37Signals.  His topic?  How to make money as an online software company.  —  His verdict?  Charge for your product, but be careful whom you charge.  —  Chris Anderson elaborates on this theme:
 
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 More Items: 
Timothy / Slashdot:
Sub-$100 Laptops Have Finally Arrived
Discussion: TeleRead
Clive Thompson / New York Times:
Brave New World of Digital Intimacy
Brooks Barnes / New York Times:
At ESPN, Play-by-Play Goes Virtual
Todd Spangler / Multichannel News:
TiVo Shares Fall After No Decision In Dish Case
Discussion: NewTeeVee and Zatz Not Funny!
Joe Keiser / Edge Online:
Who is the Gamer's Candidate?  —  If Hillary Clinton had won …
Discussion: Kotaku
Romain Guy / Android Developers Blog:
Android Photostream
Discussion: AppScout
Ryan Paul / Ars Technica:
Red Hat acquires Qumranet, will embrace KVM
Discussion: Tech Broiler
Matthew Lasar / Ars Technica:
FCC exempts small cable operators from HD must-carry rule
 Earlier Items: 
John Leyden / The Register:
Sophos DNS snafu creates update problems
Amol Sharma / Wall Street Journal:
Company to Create Airwaves Exchange
Maggie Shiels / BBC:
Spore - changing the game
Discussion: CNET News and Blue's News
Tony Smith / The Register:
Next-gen netbook Intel Atom due Q3 2009
Richard MacManus / ReadWriteWeb:
Chrome Not Ready For Enterprise
Sean Fallon / Gizmodo:
EA Announces SimCity and The Sims 3 for the iPhone: Spore Coming on September 7th
Discussion: AppScout
Steven Musil / CNET News.com:
Michael Moore plans Net-only film premiere