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9:45 PM ET, September 5, 2008


 Top Items: 
Om Malik / GigaOM:
Joost To Kill Desktop Client  —  Exclusive: In what is likely to be a major shift in the company's strategy, peer-to-peer startup Joost is going to stop making its desktop client.  The decision to suspend the client is likely to be announced soon, I am told.
Michael Arrington / TechCrunch:
Screenshots And Video Of The New Joost  —  So much for Joost's carefully prepared plans to release a browser version of their TV over IP service later this month.  News leaked this morning that Joost would be abandoning their year old XUL based desktop client in favor of a browser based service that's more like Hulu and YouTube.
Discussion: NewTeeVee, TechSpot and CyberNet
Ryan Stewart / The Universal Desktop:
What went wrong with Joost's desktop client?  —  , the company which in a lot of ways was on the forefront of rich media, is canning its signature desktop client in favor of a purely web based portal.  As a big proponent of desktop applications in general, and especially these hybrid applications …
Discussion: SitePoint Blogs and ReadWriteWeb
Josh Lowensohn /   Hands-on with the new Joost: Software still required
Sam Oliver / AppleInsider:
Analyst braces clients for “underwhelming” Apple event  —  American Technology Research analyst Shaw Wu put out a call to clients on Friday, saying they should be prepared for a slight letdown at Apple's event next Tuesday unless chief executive Steve Jobs pulls a rabbit from his black turtleneck.
Discussion: Infinite Loop and Digital Daily
Eric Savitz / Tech Trader Daily:
Apple Shrs Retreat Heading To “Let's Rock” …
Microsoft Kicks off new Windows Campaign with Star Power  —  “This is the Conquistador,” explains Jerry Seinfeld, showing a befuddled Bill Gates a brown loafer.  “They run very tight.”  —  After seeing the new ad from Microsoft, which debuted today, some may wonder what Jerry Seinfeld …
Michael Arrington / TechCrunch:
Microsoft Ads: First Phase To “Engage Consumers, Spark Conversation”  —  So the tech and geek crowd is a little underwhelmed by the new $300 million Microsoft advertising campaign featuring Jerry Seinfeld that kicked off tonight.  It's mostly content free, with just one mention of Microsoft near the end.
Steve Lohr / New York Times:   Microsoft Works to Perfect Windows Vista
Clive Thompson / New York Times:
Brave New World of Digital Intimacy  —  On Sept. 5, 2006, Mark Zuckerberg changed the way that Facebook worked, and in the process he inspired a revolt.  —  Zuckerberg, a doe-eyed 24-year-old C.E.O., founded Facebook in his dorm room at Harvard two years earlier, and the site quickly amassed nine million users.
Discussion: Valleywag, GMSV and bijan sabet
Kaj Arnö:
The rumours on Monty resigning  —  We have a rumour of MySQL co-founder Michael “Monty” Widenius resigning, as posted by Valleywag and expanded by Sheeri Kritzer Cabral.  —  Usually, I wouldn't comment on rumours.  But as I've been asked copious amounts of questions, let me make an exception today.
Paul Boutin / Valleywag:
MySQL founder quits Sun
Matt Cutts / Gadgets, Google, and SEO:
Twitter added nofollow to “www.” links in their Bio field  —  Yesterday John Battelle emailed me to ask about Rae's post.  This will be a little inside baseball to some people who don't live and breathe search and Twitter, but I figured I'd take what I emailed to John, add some pictures, and post it here.
Daniel Terdiman / CNET News:
Are Demo and TechCrunch50 fragmenting their audiences? … Update, 12:36 p.m. PDT: Business Week now says it is planning to send a reporter from its print side to DemoFall to complement the online reporter it is sending to the TechCrunch50.  —  If you're a fan of high-tech product announcements, next week could well be heaven for you.
Alana Taylor / MediaShift:
Old Thinking Permeates Major Journalism School  —  “Nowadays it's essential for journalists to blog,” says Professor Mary Quigley to a class of 16 NYU journalism students.  The class is titled “Reporting Gen Y (a.k.a. Quarterlifers),” and it's one of the few NYU undergrad journalism classes that focuses on new media.
Jeremy Kirk / PC World:
Researchers Build Malicious Facebook Application  —  A team of researchers have built a malicious Facebook program an experiment to demonstrate the possible dangers of social networking applications.  —  The experiment shows the ease with which attackers could dupe large number of users …
The Boy Genius / Boy Genius Report:
Full PRADA II specifications!  —  We just got a heads up from one of our trusty sources, and they've come through with full PRADA II specs for us!  In case you don't remember, the new PRADA II handset will feature a slide-out QWERTY keyboard as pictured above.  Here's a rundown on the specs we got:
Steve Rubel / Micro Persuasion:
How Search Will Revolutionize Social Networking  —  Social networking is on fire. eMarketer predicts that in the US the category will reach 44.3% of Internet users by year's end.  According to Google Insights, related searches are up 3,000% over the last four years.
Matt Buchanan / Gizmodo:
Best Buy iPhone 3G: Buy BS Accessory Package, Geek Squad Will Do What Apple Store Does for Free  —  The iPhone 3G is making its Best Buy debut this Sunday, and a copy of the ad you'll see in your local paper confirms that even though Best Buy has the distinction of being the iPhone's …
Tim Besse / Blog:
Mac Geniuses vs. Geek Squad CIAs
Discussion: Crave and Valleywag
Microsoft to copy Apple Genius strategy  —  Microsoft on Friday said that its $300 million marketing campaign will now involve in-store representatives to promote the brand, the company's general manager of corporate communications, Tom Pilla, says.  Effectively mimicking Apple's Geniuses …
Discussion: Gizmodo
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 More Items: 
Michael Masnick / Techdirt:
Court Says Employees Have No Expectation Of Privacy For Stuff …
Discussion: OUT-LAW News
Eric Goldman / Technology & Marketing Law Blog:
426,487 Reasons Why Metatags Still Matter (In Court)—Venture Tape v. McGills
Andy Beal / Andy Beal's Marketing Pilgrim:
Warning: Bebo Will Change Your Profile Without Warning or Input
Discussion: and WebProNews
Dan Goodin / The Register:
Crimeware giants form botnet tag team
Discussion: eWeek
Leigh Alexander / Gamasutra:
Analysis: Pachter Suggests, Sony Rebuts On Xbox 360 Price Cuts
Dan Frommer / Silicon Alley Insider:
Twitter's Corporate Users Get A New Marketing Tool
Scott /
iPod Touch and iPhone Slow Synching Problem Fixed
Yahoo's Stock Hits 5-Year Low
Discussion: James Fee GIS Blog
 Earlier Items: 
Steve Litchfield / All About Symbian:
First impressions of the Nokia N96, plus photo samples
Discussion: IntoMobile and Engadget Mobile
Owen Thomas / Valleywag:
Valleywag mangles Marc Andreessen, and we think he likes it
Qblogger / Windows Home Server Team Blog:
10 Computers & 10 Users
iTunes 8 Rumors: is Magnetosphere the New Visualizer?
Mark Evans:
What Firefox Can Learn From Netscape Navigator
Brooks Barnes / New York Times:
At ESPN, Play-by-Play Goes Virtual
Ryan Naraine / Zero Day:
Google Chrome vulnerabilities starting to pile up
Discussion: Bkis Blog and darkREADING
Miguel Helft / Bits:
Google at Age 10  —  Google applied for incorporation …

From Mediagazer:

Danny Sullivan / Marketing Land:
Google announces ad partner support for Accelerated Mobile Pages, its version of Facebook's Instant Articles, launching early next year

Jessica Goodman / Entertainment Weekly:
Adele's new album, 25, now available on Pandora despite not being on subscription streaming sites like Apple Music and Spotify

Alex Weprin / Politico:
CNN pivots HLN back toward news

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