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10:00 AM ET, September 5, 2008

Techmeme

 Top Items: 
Ina Fried / Beyond Binary:
Microsoft begins big ad push  —  Microsoft kicked off its fancy new ad campaign for Windows on Thursday with an ad featuring Bill Gates trying on shoes at a store with Jerry Seinfeld.  —  The ad, which is also set to be posted on Windows.com, aired during the NFL kickoff game on NBC …
RELATED:
Sam Diaz / Between the Lines:
Seinfeld & Gates: Was this ad supposed to be funny?  —  The long-awaited $300 million ad campaign that Microsoft launched to counter Apple's successful “I'm a Mac, I'm a PC” campaign aired during the Thursday night kickoff to the NFL season.  Did you see it?  I missed it on TV but caught it on YouTube.
Macenstein:
Microsoft's first “Seinfeld ad” a bigger disaster than the Hindenburg  —  Wow.  You can't buy this kind of chemistry!  Actually, i guess you can, which is likely the problem here.  Suddenly I am not all that worried about the rumored $300 million Seinfeld/Bill Gates Microsoft ad campaign meant …
Discussion: Apple Gazette, Mac Soda and MacRumors
Microsoft:
Microsoft Kicks off new Windows Campaign with Star Power
MG Siegler / VentureBeat:
The first Microsoft Seinfeld spot: The ad about nothing
Dina Bass / Bloomberg:
Microsoft Seeks to Revive Windows With Seinfeld Ads
Discussion: paidContent.org
Justin Scheck / Wall Street Journal:
Dell Plans to Sell Factories In Effort to Cut Costs  —  Dell Inc. is trying to sell its computer factories around the world, a move to sharply overhaul a production model that was long a hallmark of the PC giant's strategy but is no longer competitive.  —  In recent months …
RELATED:
Larry Dignan / Between the Lines:   End of an era: Dell may dump its factories
Tim Weber / BBC:
Google is 10  —  It's the success story to beat all internet success stories.  —  Ten years ago, on 7 September 1998, two young graduate students at Stanford University incorporated a company with the (then) odd-sounding name “Google”.  —  Today, Larry Page and Sergey Brin are billionaires.
Discussion: AppScout
RELATED:
Wendy Tanaka / Forbes:
Google Hits Double Digits … Google turns 10 on Sunday.  In the corporate world, it's still just a baby—but the Internet king's meteoric rise makes this birthday a milestone.  —  The Mountain View, Calif.-based company created the booming online advertising industry …
Steven Musil / CNET News.com:
Michael Moore plans Net-only film premiere  —  Filmmaker Michael Moore plans to premiere his latest documentary exclusively on the Internet for free, forgoing the traditional theatrical release.  —  Slacker Uprising , which documents Moore's 62-city tour through swing states during …
Richard MacManus / ReadWriteWeb:
Chrome Not Ready For Enterprise  —  We've covered the launch of Google's new browser Chrome extensively this week.  But as we near the end of the week, one of the questions yet to be answered is how Chrome will fare in the enterprise.  As we all know Google is making a strong push …
Dean Takahashi / VentureBeat:
iSkoot acquires social networking client Social.IM  —  iSkoot, a provider of carrier-friendly Internet voice calling services, has acquired Social.IM for an undisclosed price.  —  The move takes the mobile company, which we profiled earlier this year, in a new direction.
Discussion: Mashable! and VoIP Watch
RELATED:
Erick Schonfeld / TechCrunch:
Mobile VoIP Startup iSkoot Buys Social.im
Discussion: Inside Facebook
Mary Jo Foley / All about Microsoft:
First Microsoft make-over ad airs: $300 million well spent?  —  During the NFL season opener on September 4, Microsoft aired the first of the ads that it paid agency Crispin Porter + Bogusky $300 million-plus to create to help make over the company's image.  —  Here it is, courtesy of YouTube:
Discussion: jkOnTheRun and Tech Tracks
Josh Elman / Facebook Developers:
The New Profile: Full Rollout Is Coming  —  Over these past few weeks and months you've been able to see how your applications work on the new profile and how users are integrating them into their profiles.  Over 30 million people have checked out the new profile, and many are using it as their profile full time.
Matthew Lasar / Ars Technica:
Martin responds to Comcast lawsuit: we still want answers  —  Federal Communications Commission Chair Kevin Martin said today that he was “disappointed” by Comcast's decision to sue the FCC over its move to sanction the company for P2P throttling.  But Martin said he's glad that the cable giant …
Tony Smith / The Register:
Next-gen netbook Intel Atom due Q3 2009  —  Intel's next-gen Atom processor for Small, Cheap Computers - the successor to today's ‘Diamondville’ - will debut a year from now, according to the chip giant's latest roadmap.  —  The chip, codenamed ‘Pineview’, will arrive in Q3 2009 …
Discussion: Gizmodo and Engadget
Maggie Shiels / BBC:
Spore start  —  Spore is one of the most eagerly awaited games in years and has both players and pundits watching its every move.  —  The game takes evolution as its broad theme and is the creation of famed developer Will Wright.  Many believe it will change gaming just like his previous effort The Sims did.
Discussion: CNET News and Blue's News
 
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Kinect SDK 2.0 and new adapter kit now available  —  Read more from Technical Fellow Alex Kipman about the next chapter for Kinect.
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Ringio helps sales teams close more deals by bringing Click To Call to Zoho CRM  —  This is a guest post by Sam Aparicio, CEO of Ringio.  —  Today we are announcing a new integration with Zoho that brings Ringio's Click To Call …
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 More Items: 
Nick Chester / Destructoid:
Dead Space release date pushed up again, outright banned in three countries
Ryan Singel / Threat Level:
ISPs Will All Spy on Their Customers, Professor Warns
Discussion: DSLreports and Digg
PC Magazine:
Sprint's Touch Diamond Leaks Out
Discussion: Gadgetell and Engadget
Microsoft:
Microsoft Security Bulletin Advance Notification for September 2008
Kenji Hall / Business Week:
The Tug-of-War Among Japanese Video Game Makers
Discussion: GamePolitics News
Sean Fallon / Gizmodo:
EA Announces SimCity and The Sims 3 for the iPhone: Spore Coming on September 7th
Discussion: Lockergnome
Shane Mcglaun / Kit:
Microsoft eases restrictions on the use of Windows XP Home for netbooks
Discussion: Business Week
Rafat Ali / paidContent.org:
Samsung Looking At Buying Digital Memory Company SanDisk
Discussion: PC World, Neowin.net and Engadget
 Earlier Items: 
Sean Fallon / Gizmodo:
120GB Zune Purchased at Fry's for $250: Unboxed for Good Measure
Discussion: Zunerama
BBC:
Metallica welcome album leak
Discussion: Valleywag and Digg
Stacey Higginbotham / GigaOM:
VCs Back Tools to Look Inside the Cloud
Adobe:
NFL Teams Up with Adobe to Deliver NBC Sunday Night Football Live on the Internet
Jason Kincaid / TechCrunch:
Docstoc Brings ‘My Documents’ Replacement To The Web
Katie Marsal / AppleInsider:
Apple looks to take multi-touch beyond the touch-screen
Newsosaur / Reflections of a Newsosaur:
Newspaper sales fall record $3B in 6 mos.
Michael Arrington / TechCrunch:
Google Analytics Now Tracks Chrome. Our Share: 6.23%
 

 
From Mediagazer:

Tamara Baluja / J-source:
CBC to lose another 400 jobs by March

Joe Pompeo / Capital New York:
New York Post and Daily News discussed working together; News considering digital-only future

Telis Demos / Wall Street Journal:
Roku said to be working on IPO plan

 
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