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7:15 PM ET, April 9, 2008


 Top Items: 
Wall Street Journal:
Yahoo to Test Google Ads As It Mulls Broader Deal  —  Yahoo Inc. said it will carry search advertising from Google Inc. as part of a test effort that could lead to a broader partnership and boost Yahoo's leverage in its ongoing takeover standoff with Microsoft Corp.
Business Wire:
Yahoo! to Conduct Limited U.S. Test of Google's AdSense for Search Service  —  Yahoo! Inc. (Nasdaq:YHOO), a leading global Internet company, announced today that it will begin a limited test of Google Inc.'s AdSense for Search service, which will deliver relevant Google ads alongside Yahoo!'s own search results.
Yahoo to Announce Test Partnership With Google  —  Another shot has been fired in the increasingly bitter battle between Microsoft and Yahoo.  —  The Internet company said it would begin a limited test of Google's search advertising technology as part of efforts to remain independent from Microsoft.
Discussion: Download Squad, Bits and AppScout
Barry Schwartz / Search Engine Land:
Confirmed: Yahoo To Test Google AdSense For Search Ads  —  Yahoo has confirmed a Wall Street Journal report that it will be testing Google's paid search ads alongside its own for the next two weeks and involving no more than 3 percent of Yahoo's search pages in the United States.  From the Yahoo statement
Rob Hof / Tech Beat:
It's True: Yahoo Will Test Outsourcing Search Ads to Google
Discussion: TechCrunch and
Bret Taylor / Bret Taylor's blog:
We need a Wikipedia for data  —  I just started blogging.  I am not sure what I want to write about, but I think one theme will be “things I want but want someone else to build.”  This article describes one of those things.  —  At Google, I worked on a number of projects that required data from third party data sources.
Sarah Perez / ReadWriteWeb:
Where to Find Open Data on the Web
Discussion: Guardian Unlimited
Larry Dignan / Between the Lines:
Gartner: Windows collapsing under its own weight; Radical change needed  —  Microsoft's Windows juggernaut is collapsing as it tries to support 20 years of applications and becomes more complicated by the minute.  Meanwhile, Windows has outgrown hardware and customers are pondering skipping Vista to wait for Windows 7.
Nate Westheimer / Silicon Alley Insider:
Google's App Engine: Aiming At Facebook, Not Amazon  —  There's no shortage of stories about Google's newly launched App Engine, but almost all of them get it wrong — because they compare the new service to Amazon's EC2 and S3 services (AMZN).  —  If the Silicon Valley echo chamber wants …
Josh Catone / ReadWriteWeb:
Red Dog: Microsoft's Answer to App Engine and AWS?
Discussion: LiveSide and All about Microsoft
PC World:
First Look: Adobe Media Player  —  Peter Cohen,  —  Leveraging Adobe Interactive Runtime (AIR), Adobe Media Player is a cross-platform compatible media delivery option for user who want to watch video online and, in some cases, download them.  Here's a look at what to expect.
Matt Buchanan / Gizmodo:
Amazon Handing Out $50 to HD DVD Victims  —  Following up Best Buy's $50 pledge to HD DVD victims, Amazon is also doling out a $50 credit to anyone who bought Toshiba's folly before Feb. 23, 2008.  Naturally, they're encouraging you to use it on a shiny new Blu-ray player …
Michael Masnick / Techdirt:
New RIAA Argument: Throwing A Promo CD In The Garbage = Unauthorized Distribution  —  from the next-up:-picking-your-nose=distribution dept  —  Last summer, the EFF sued Universal Music Group, after UMG had eBay takedown the sales of certain CDs.  The CDs were promotional CDs …
Electronic Frontier Foundation:
UMG Says Throwing Away Promo CDs is Illegal
Discussion: WebProNews
Preston Gralla / Computerworld Blogs:
Five reasons why Vista beats Mac OS X  — IT TOPICS:Desktop Applications, Enterprise Software & Services, Macintosh & Apple, Operating Systems, Software, Windows & Microsoft  —  The conventional wisdom, that Mac's OS X is superior to Windows Vista, is flat-out wrong.
Aidan Malley / AppleInsider:
Latest iPhone 2.0 beta reveals 3G chipset  —  Hidden away in the latest test firmware for iPhone developers is the mention of the chipset that will power third-generation cellular Internet access in Apple's next generation of the device.  —  Discovered by the creators of the popular ZiPhone jailbreak …
Stephen Shankland /
Flickr purists gripe about video expansion  —  Shortly after Flickr added videos to its photo-sharing site, a number of users are up in arms.  —  The No Video on Flickr group amassed more than 4,000 members just a few hours after the new feature launched.  —  “I love Flickr …
Michael Arrington / TechCrunch:
I Saw The Future Of Social Networking The Other Day  —  Anyone who's been reading this blog for more than a few months knows I'm bullish on mobile social networking.  —  The space is wide open at this point - no one has created an application that has gotten enough traction to go mainstream.
Robert Andrews /'s Free Music ‘Boosts Sales’; Unlimited Services ‘To Kick In By 2012’  — claims its 12-week-old free, full-track music streams have resulted in 119 percent more CD and download sales through its (NSDQ: AMZN) click-through partnership.
Erick Schonfeld / TechCrunch:
Google Enterprise Takes A Page From Salesforce—Launches Its Own App Marketplace  —  Google is obviously making big moves into the enterprise.  In February, it relaunched JotSpot as Google Sites under the enterprise group, and next week it is expected to announce deeper integration of Google Apps …
Symbian Smart Phones World:
Exclusive: Latest update on the hotly anticipated Nokia Tube - The Rumours are over - Hands on the Nokia “Tube”  —  + Exclusive: latest update on the hotly anticipated Nokia Tube  —  Hands on the Nokia “Tube”  —  The Rumours are over!  —  Now whether the phone was inadvertently …
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 More Items: 
Owen Thomas / Valleywag:
Ashton Kutcher-backed startup Ooma is falling apart
Anne Broache / CNET
FBI: Lieberman campaign, not hackers, caused 2006 Web site crash
Michael Masnick / Techdirt:
Turns Out P2P Lending Might Run Afoul Of Securities Law As Well
Discussion: Peer-Lend
Colin Barker / ZDNet:
How IT can save us from recession
Ryan Paul / Ars Technica:
First look: Mozilla Fennec takes browser fight to handhelds
Discussion: The Tech Report and IntoMobile
Cell phone alert system proposed
Jason Mick / DailyTech:
Research Reveals Internet “Black Holes”
Discussion:, DSLreports and TG Daily
Aidan Malley / AppleInsider:
Teen iPhone share seen doubling as iPod, iTunes flatten
Discussion: Infinite Loop and iLounge
 Earlier Items: 
Tom Krazit / One More Thing:
Mac security not so much about the Mac  —  SAN FRANCISCO …
Discussion: The Mac Observer
Marshall Kirkpatrick / ReadWriteWeb:
Google Stiffs Nonprofits, Launches Second Rate Widget Builder With No Hosting
Discussion: Beth's Blog
Eric Bangeman / Ars Technica:
Defendants: RIAA's private eyes are watching us—illegally
Kevin J. Delaney / Wall Street Journal:
Legg Mason Wades Into the Yahoo Fray
Discussion: Tech Tracks and CNET
BBC announces Nintendo Wii deal
Discussion: VentureBeat, last100 and Joystiq
Kara Swisher / BoomTown:
Former Yahoo Exec to OpenX; OpenX to L.A.
John Markoff / New York Times:
Study Gives High Marks to U.S. Internet

From Mediagazer:

Danny Sullivan / Marketing Land:
Google announces ad partner support for Accelerated Mobile Pages, its version of Facebook's Instant Articles, launching early next year

Jessica Goodman / Entertainment Weekly:
Adele's new album, 25, now available on Pandora despite not being on subscription streaming sites like Apple Music and Spotify

Alex Weprin / Politico:
CNN pivots HLN back toward news

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