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5:20 AM ET, August 22, 2007

Techmeme

 Top Items: 
Jordan McCollum / Andy Beal's Marketing Pilgrim:
YouTube Premiering InVideo Ad Format  —  Showing 3 billion minutes of videos every month, Google-owned YouTube is the top video destination on the Internet today.  And starting tomorrow, marketers will have another reason to turn to YouTube—a new InVideo ad format designed …
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Miguel Helft / New York Times:
Google Aims to Make YouTube Profitable With Ads  —  Ever since Google bought YouTube last November, it has avoided cluttering the site and the video clips themselves with ads, for fear of alienating its audience.  —  The strategy helped cement YouTube's position as the largest video Web site …
Lucy Zhang / Google News Blog:
Would you like video with that?  —  One of our goals at Google News is to offer as many different perspectives on the news as possible.  That means bringing content from multiple sources together in a way we hope you find to be organized and relevant.  Now we're adding video to the mix …
Greg Sterling / Search Engine Land:
YouTube Initiates Monetization Strategy With Transparent Video 'Overlays'  —  People have been speculating about how YouTube would eventually monetize video streams, as opposed to page views.  The answer comes in the form of an innovative approach that involves almost transparent animated flash …
Henry Blodget / Silicon Alley Insider:
Analyzing YouTube's Video Ad Revenue: Running the Numbers  —  So, Google's YouTube will finally sell video ads.  How much revenue will they generate?  In our estimation, not enough to materially affect Google's overall revenue for at least a year or two.  Over the long haul, however, the contribution could be very material.
Greg Sandoval / CNET News.com:
YouTube tests viewer-friendly ad format  —  Google is finally rolling out an advertising format for YouTube that could succeed where many others have failed: it's not annoying.  —  Google's YouTube will feature ads that are similar to a model used by TV broadcasters for years, the company said Tuesday.
Discussion: Techdirt
Emily Steel / Wall Street Journal:
YouTube to Start Selling Ads in Videos
Discussion: 24/7 Wall St.
Liz Gannes / NewTeeVee:   YouTube Rolls Out In-Video Ads
Loren Baker / Search Engine Journal:
Google News Adds YouTube Videos
Discussion: InsideGoogle and Mashable!
RELATED:
Michael Arrington / TechCrunch:
Microsoft Tafiti Is Beautiful, But Will Anyone Use it?
Eric Bangeman / Ars Technica:
MTV bails on Microsoft, partners with RealNetworks for "Rhapsody America"  —  15 months after partnering with Microsoft on URGE, MTV has decided to cut its ties with Microsoft and cast its lot with with RealNetworks and Verizon.  At a news conference this morning, MTV and RealNetworks announced …
RELATED:
RealNetworks.com:
MTV NETWORKS, REALNETWORKS AND VERIZON WIRELESS JOIN FORCES …
Doug Aamoth / CrunchGear:
Buzzwords Aplenty: The New 'Rhapsody America'
Discussion: MobileCrunch
Financial Times:
Apple secures Europe iPhone revenue deals  —  By Astrid Maier in Hamburg and Volker Müller in Munich  —  Apple has succeeded in committing European mobile phone operators that want exclusively to sell its new iPhone to share parts of their revenues with the technology group.
Eric Eldon / VentureBeat:
Conduit Labs: social networking through gaming  —  Conduit Labs is a secretive new company, not launched yet, but which says it wants to build a new social network: One built around virtual world gaming, but with networking components that reflect real life, just like Facebook does for students on college campuses.
RELATED:
Arn / MacRumors:
Apple Releases iPhone 1.0.2 Update  —  Apple has posted iPhone Update 1.0.2.  Available via iTunes.  —  The update only lists "bug fixes" as its description and weighs in at 3.7MB.  According to early reports, no new features have been noted.  —  Users who have hacked their iPhone may see problems with their update.
Discussion: Engadget, MacSlash and digg
RELATED:
Jacqui Cheng / Infinite Loop:
iPhone 1.0.2 Update available through iTunes
Discussion: jkOnTheRun
Jess Lee / Google LatLong:
YouTube-style Embeddable Maps  —  Today we're excited to announce a new feature on Google Maps that allows you to add maps to your blog or website just by copying and pasting a snippet of HTML.  And once you embed the map, it has all the same functionality of the Google Maps you know and love; it's clickable, draggable, and zoomable.
Demetri Sevastopulo / Financial Times:
US launches 'MySpace for spies'  —  Spies and teenagers normally have little in common but that is about to change as America's intelligence agencies prepare to launch "A-Space", an internal communications tool modelled on the popular social networking sites, Facebook and MySpace.
Caroline McCarthy / CNET News.com:
Twitter goes to the MTV Video Music Awards  —  Could this finally be what breaks Twitter out of the early-adopter geek set and into the population at large?  The microblogging service has partnered with the inarguably mainstream MTV for its upcoming Video Music Awards (or VMAs) …
Discussion: ParisLemon, TechWeb and Technology Live
BIZ / Twitter Blog:
Searching Twitter  —  We've just added Profile Search to Twitter!  Now you can search across profile information like name, location, bio, and url.  That means you can find more people to follow.  The search box is over on the right when you're signed in.
Miguel Helft / New York Times:
In Google Earth, a Service for Scanning the Heavens  —  After turning millions of Internet users into virtual explorers of the world with Google Earth, the Internet search giant is now hoping to turn many of them into virtual stargazers.  —  Google is unveiling within Google Earth today …
Suzanne Vranica / Wall Street Journal:
Digital-Ad Firm Launches Buying Spree  —  AKQA Prepares to Join  —  Crowded Field for Slice  —  Of Search Marketing  —  San Francisco digital-ad firm AKQA has begun its much-anticipated shopping spree by acquiring search-marketing company Searchrev.  —  The price tag is relatively small …
Discussion: paidContent.org and alarm:clock
 
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 More Items: 
George H. Simpson / Market Wire:
Medio Systems Acquires Mobile Advertising Provider Suhari, Inc.
Brad Linder / Download Squad:
Skype apologizes to paying customers with contract extensions
Noam Rimon / PlayStation.Blog:
Folding@home Update
Discussion: Kotaku, Mobilitee and Engadget
Paul Kapustka / GigaOM:
Schmidt: Google will 'Probably' Bid on Spectrum
Discussion: CNET News.com
Allen Stern / CenterNetworks:
The First Web 2.0 Burger Joint and 30 Menu Suggestions
Kelly Hill / RCR Wireless News:
Sprint Nextel hikes text fee again, ETF remains in effect
Marguerite Reardon / CNET News.com:
Comcast denies monkeying with BitTorrent traffic
Eric Eldon / VentureBeat:
Yahoo buys mobile game ad company Actionality
 Earlier Items: 
Phil Windley / Between the Lines:
Social Graphs and Identity Systems
Matt Hines / InfoWorld:
Mobile workers still struggling with security
Discussion: eWEEK.com
Wolfgang Hansson / DailyTech:
Fraunhofer Institute Powers Electronics With Body Heat
Discussion: Neowin.net
Reporters Without Borders:
US web hosting provider Go Daddy suspends 10 Chinese human rights …
Discussion: theWHIR.com Blogs
Yahoo! News:
The Alliance for Eating Disorders Awareness Calls Upon Apple Inc …
John Murrell / Good Morning Silicon Valley:
Woz qualifies for Prius Racing Team
Peter Rojas / Engadget:
Dear Palm: It's time for an intervention