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10:05 AM ET, July 5, 2009


 Top Items: 
Michael Arrington / TechCrunch:
The Reality Of PR: Smile, Dial, Name Drop, Pray.  —  One thing I hated about being a corporate lawyer at Wilson Sonsini back in the day - we got to work on really cool deals (the last deal I worked on before leaving for a startup was the AOL/Netscape merger), but we were only brought in at the very end to paper everything.
Discussion: Scobleizer
Claire Cain Miller / New York Times:
Spinning the Web: P.R. in Silicon Valley  —  Menlo Park, Calif. — Brooke Hammerling (publicist) and Erin McKean (entrepreneur) are in a Sand Hill Road conference room, hashing out plans to unveil Ms. McKean's new Web site, Wordnik.  —  Ms. Hammerling, while popping green apple Jolly Ranchers …
David Sarno / Los Angeles Times:
IPhone 3GS owners bemoan its battery life  —  Buyers are finding that the device has trouble making it through a workday without a rest stop at the electrical outlet.  —  The new, high-octane iPhone 3GS is loaded with features that could light up your life — but its battery isn't one of them.
Discussion: iPhone Buzz, and
Toni Bowers / TechRepublic Blogs:
IT hiring and salaries are down  —  According to the latest salary survey from Janco Associates, salaries and demand for IT professionals is down.  Here are the more interesting results of the survey.  —  I have some bad news, and I have some bad news.  According to Mid Year 2009 Salary Survey …
Mike Speiser / GigaOM:
America's Secret Innovation Weapon: Immigration  —  When I was 8 years old, my father explained to me the secret to American prosperity.  —  Immigrants come to the United States and take menial jobs so that their children have a chance at a better future, he told me.
James Turner / O'Reilly Radar:
Patrick Collison Puts the Squeeze on Wikipedia  —  Think about Wikipedia, what some consider the most complete general survey of human knowledge we have at the moment.  Now imagine squeezing it down to fit comfortably on an 8GB iPhone.  Sound daunting?  Well, that's just what Patrick Collison's Encylopedia iPhone application does.
Philip Elmer-DeWitt / Apple 2.0:
Survey: The iPhone is No. 1 in Japan  —  Gauging the iPhone's popularity in Japan is not easy.  —  Just ask Brian X. Chen.  He wrote a piece for last April called Why the Japanese Hate the iPhone suggesting that despite the long lines that greeted the iPhone 3G last summer, the device was a big flop in Japan.
Paul Vitello / New York Times:
Lead Us to Tweet, and Forgive the Trespassers  —  Things went smoothly for the first hour of the Twitter experiment at Trinity Church in Manhattan on Good Friday in April.  —  While hundreds of worshipers watched the traditional dramatization of the Crucifixion from pews in the church …
Biz / Twitter Blog:
TweetCraft for WoW Players  —  TweetCraft is an in-game Twitter client for World of Warcraft, the wildly popular massively multiplayer online role-playing game by Blizzard Entertainment.  If you're a WoW player you might like it because you can send and receive tweets in-game …
Discussion: TechCrunch and Redmond Pie
Robert Scoble / Scobleizer:
Behind the scenes with @garyvee at one of the best wine stores in the world  —  Gary Vaynerchuk's dad came to the United States with nothing in his pocket.  He worked for less than minimum wage and built up a business, Wine Library, that today sells $50 million a year in wine in a sizeable store in New Jersey.
Basex Blog:
CompuServe Requiem  —  The original CompuServe service, first offered in 1979, was shut down this past week by its current owner, AOL.  The service, which provided its users with addresses such as 73402,3633 and was the first major online service, had seen the number of users dwindle in recent years.
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 More Items: 
John Pospisil /
Symantec: it's dangerous to rely on free antivirus
Discussion: Download Squad and Slashdot
Ryan Nakashima / Associated Press:
Omg! Positive tone boosts Yahoo celeb site to top
Discussion: paidContent and
Mary Branscombe /
Mozilla CEO: The browser has a long way to go
Web sites creep back after Seattle fire, but Bing Travel still down
Dean Takahashi / VentureBeat:
As turnaround continues, June chip sales point to tech economy recovery
 Earlier Items: 
MG Siegler / TechCrunch:
Short Is Sweet: Postcards Begat SMS Begat Twitter
Jeff Jarvis / BuzzMachine:
MJ OD  —  When Michael Jackson died, I wondered how quickly …
Mike Butcher / TechCrunch Europe:
Why is #moonfruit trending on Twitter? It's the rebirth of a startup
Discussion: Stop Twitter Spam
Dave Rosenberg / Software, Interrupted:
Firefox 3.5 and the potential of Web typography
Discussion: and TeleRead
Brian Krebs / Security Fix:
PC Invader Costs Ky. County $415,000
Discussion: Softpedia News and The Register