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9:00 PM ET, August 21, 2008

Techmeme

 Top Items: 
Wall Street Journal:
Microsoft Enlists Jerry Seinfeld In Its Ad Battle Against Apple  —  Microsoft Corp., weary of being cast as a stodgy oldster by Apple Inc.'s advertising, is turning for help to Jerry Seinfeld.  —  The software giant's new $300 million advertising campaign, devised by a newly hired ad agency, has been closely guarded.
RELATED:
Ryan Tate / Gawker:
Mac-Loving Seinfeld Endorsing Microsoft For $10 Million  —  In an effort to promote its poxy Windows Vista operating system, Microsoft is paying Jerry Seinfeld $10 million for an endorsement, the Wall Street Journal reported this morning.  Yes, because if there's one surefire …
Harry McCracken / Technologizer:
Twenty Thoughts About a Microsoft Ad Campaign I Haven't Seen Yet
Discussion: TG Daily
Jeremiah Owyang / Web Strategy:
What Facebook's New ‘Engagement Advertising’ Means to Brands  —  Update: Only a few brands will trial these new ads, after testing, will then be broadly released later in the year.  —  A few days ago, I had a private briefing before the press with Tim Kendall, Director of Monetization at Facebook …
Discussion: The Social
RELATED:
Eric Eldon / VentureBeat:   Facebook adds more social features to ads
Heather Havenstein / PC World:
Facebook Lets Users Interact with Ads via Comments
Discussion: The Inquisitr
Nick O'Neill / All Facebook:
Facebook Launching “Engagement Ads”, Is This New?
Discussion: Valleywag
Synthy / Photosynth Blog:
Photosynth: Yikes!  —  We have been abolsutely overwhlemed by demand, and have turned Photosynth.com into a special static/read-only mode for the moment.  The team is hard at work adding capacity and getting the full site back online.  We've been under incredible demand since we released just over 12 hours ago.
RELATED:
Grant Gross / PC World:
Comcast: No New Traffic Management Plan Yet  —  Comcast has made no final decisions on how to manage network congestion, despite news reports Wednesday that it will slow traffic for heavy users for up to 20 minutes during times of peak network use.  —  Comcast has been looking …
RELATED:
Betsy Schiffman / Epicenter:
Comcast Does About-Face: Declares Love for P2P
Discussion: CircleID and Ars Technica
Polvi / Extend Firefox:
Announcing the Extend Firefox 3 Winners  —  Extend Firefox 3 has wrapped up and we're very excited to announce the winners!  We received well over 100 entries, representing hundreds of hours of hard work from people around the world.  —  This contest had an extraordinary group of judges …
RELATED:
Gina Trapani / Lifehacker:   Mozilla Crowns Best Firefox 3 Extensions
Matt Buchanan / Gizmodo:
Video: BlackBerry Bold vs. iPhone Web Browser Showdown (It Gets Ugly)  —  We've seen the BlackBerry Bold and iPhone head-to-head before, as well as the Bold's greatly improved browsing powers over past BlackBerrys, but not side-by-side in a web browser race.  It actually gets pretty ugly, uglier than we thought it would.
Jonathan D. Glater / New York Times:
Welcome, Freshmen.  Have an iPod.  —  Taking a step that professors may view as a bit counterproductive, some universities are doling out Apple iPhones and Internet-capable iPods to students.  —  The always-on Internet devices raise some novel possibilities, like tracking where students congregate.
Discussion: MacUser, Switched, TeleRead and TUAW
RELATED:
Andy Space / 9 to 5 Mac:   iPhone takes seats across US university campuses
Sarah Lacy:
6% Can Be a Lot More Than You Think  —  Earlier this week, Paisano created quite a stir with his review of Y Combinator's demo day.  The reaction certainly shocked me, as I thought it was a pretty balanced piece.  He gave Y Combinator credit for a lot of Web innovation while bringing …
Allie Winter / RCR Wireless News:
Sprint Nextel cuts phone-as-modem pricing from $50 to $15 per month  —  Sprint Nextel Corp. is providing another possible incentive for customers to stick around, knocking $35 off one of its monthly plan offerings — but shoppers will need to check the fine print.
Reuters:
Apple, MTS agree on iPhone sales in Russia  —  Apple Inc (AAPL.O: Quote, Profile, Research, Stock Buzz) has agreed with Mobile TeleSystems (MBT.N: Quote, Profile, Research, Stock Buzz) (MTS) on the sale of iPhones in Russia and retail sales will begin in October, a market source told Reuters on Thursday.
RELATED:
Anastasia Teterevleva / Reuters:
Apple, MTS agree on iPhone sales in Russia: source
Discussion: VentureBeat and LOOPRumors
Michael Arrington / TechCrunch:
An Easy Way To Retrieve The Entire MobileMe User Email List  —  Creating email spam lists is a multi-billion dollar business.  Most webmail providers long ago closed a number of the more obvious methods spammers used to put together their lists in an automated way.
Stephen Shankland / CNET News.com:
Woz urges engineers to follow their hearts  —  SAN FRANCISCO—Steve Wozniak got his start as a down-to-earth engineer, but the Apple co-founder made the case for keeping your head in the clouds sometimes.  —  In an on-stage interview with Tech Nation's Moira Gunn here at the Intel Developer Forum …
Discussion: Valleywag and The Mac Observer
Timothy B. Lee / Ars Technica:
Fair use gets a fair shake: YouTube tot to get day in court  —  The saga of the copyright-infringing toddler continues as a California court refused to dismiss a lawsuit claiming that Universal Music had filed an improper takedown notice under the Digital Millennium Copyright Act.
Sam Oliver / AppleInsider:
Apple may report unprecedented 3 million Mac quarter  —  The investment banking division of the Royal Bank of Canada said Thursday that Apple's back-to-school promotion is showing signs that it will drive the company to a record-smashing quarter in which sales of Macs could exceed 3 million.
Svetlana Gladkova / Profy:
Embargo Breakers: Who Exactly Do You Write For?  —  It seems that recently the problem with embargoes and breaking them has grown acute again.  I for one have seen at least 3 embargoes broken this week only and I can imagine there are others where I am simply unaware of the embargo time.
Michael Arrington / TechCrunch:
New C-SPAN Sites Get Way Unboring With YouTube, Twitter, Qik, Flash...  I'm willing to stand up and say it.  C-SPAN, which is dedicated to airing non-stop coverage of government proceedings and public affairs programming, is the one channel that we all skip past as fast as possible …
David Chartier / Infinite Loop:
Microsoft demands Xbox LIVE iPhone app to be set free  —  People seem to really like this App Store thing we keep hearing about, and apps are selling for the iPhone and iPod touch like hot cakes.  One too-descriptively-named app, 1337pwn XBOX Live Friends Application (iTunes link) …
Rafe Needleman / Webware.com:
Zoho launches document sharing service  —  Today's addition to the rapidly-expanding suite of Zoho's productivity apps is Zoho Share, a straightforward utility for sharing word processing documents, spreadsheets, PDF files, and slide shows.  The online app reads in several popular document formats …
RELATED:
Raju Vegesna / Zoho Blogs:
Introducing Zoho Share: Sharepoint Meets YouTube
Staci D. Kramer / paidContent.org:
ESPN-MLBAM: Skipper: ‘Just Needed A New Deal’, Bowman: Local Live Steaming ‘When Time Is Right’  —  Last December, ESPN (NYSE: DIS) exercised an opt-out clause in its seven-year digital rights contract with Major League Baseball Advanced Media.  Today, the two announced a new deal that runs through 2013 …
 
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 More Items: 
Mary Jo Foley / All about Microsoft:
Microsoft reorgs its search group
Karl Bode / DSLreports:
AT&T Will Now Install Your Home Theater …
Allen Stern / CenterNetworks:
Zattoo Launches Paid High Quality TV Station Viewing
Electronista:
Sony Ericsson intros its first T-Mobile USA phone
mobilenewscwp.co.uk:
Mobile broadband to hit 100Mbps
Discussion: DSLreports and IntoMobile
Business Technology:
Helping Thousands of Software Firms Bloom
Discussion: Valleywag
Stefanie Olsen / CNET News.com:
Venture money finds India, China tech
Discussion: VentureBeat
Cyrus Farivar / Salon:
Has Palm gotten its groove back?
 Earlier Items: 
Miguel de Icaza:
SecondLife rolls out Mono-powered servers
Royal Pingdom:
Linux popularity across the globe
Discussion: The Open Road
Michael Masnick / Techdirt:
30% Of Internet Users Admit To Buying From Spam
Discussion: channelweb.co.uk
Michael Masnick / Techdirt:
EMI/Virgin Records Sues Platinum Selling Band For $30 Million …
MG Siegler / VentureBeat:
12seconds extends its 15 minutes of fame with an API
BBC:
Web browser to get ‘privacy mode’
Priya Ganapati / Gadget Lab:
iPhone of Home Phones Coming Next Year
Ryan Grove / wonko.com:
Yahoo! Search brings Search Assist, SearchMonkey, and more to the iPhone