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12:35 PM ET, March 14, 2008

Techmeme

 Top Items: 
Microsoft:
Microsoft Announces Acquisition of Rapt  —  Rapt solutions will provide Microsoft with advanced technology and services for digital media publishers.  —  Microsoft Corp. today announced plans to acquire Rapt Inc., the leading provider of advertising yield management solutions for digital media publishers.
RELATED:
Larry Dignan / Between the Lines:
Microsoft picks up another ad company; Buys Rapt  —  Microsoft on Friday said it has acquired Rapt, a company that makes software to manage Web advertising yields.  —  In a statement, Microsoft said: … Rapt's technology will be wrapped into Microsoft's Atlas Publisher Suite, which was acquired in the aQuantive purchase.
Discussion: AppScout
David Kaplan / paidContent.org:
Microsoft Buys Ad Inventory Management Firm Rapt  —  Microsoft (NSDQ: MSFT) has bought San Francisco-based ad a company Rapt.  Terms were not disclosed.  The company, which provides ad inventory management systems, will be integrated with the Atlas Publisher Suite, under Microsoft's Advertiser and Publisher Solutions Group.
Ryan Paul / Ars Technica:
Verizon embraces P4P, a more efficient peer-to-peer tech  —  The Distributed Computing Industry Association's P4P workgroup is devising a new protocol for what researchers describe as carrier-grade peer-to-peer file transfer systems.  Verizon reports that a recent test it conducted revealed …
Discussion: Engadget and Data Center Knowledge
RELATED:
Matthew Karnitschnig / Wall Street Journal:
Microsoft Pitches Merger Vision To Yahoo at Meeting  —  Senior executives from Microsoft Corp. and Yahoo Inc. met Monday to discuss Microsoft's takeover offer for the Internet company, according to people familiar with the matter.  —  The meeting, the first since Microsoft …
RELATED:
Greg Sterling / Search Engine Land:
Yahoo And Microsoft Hold Informal Talks About Combining Companies
Richard Martin / TechWeb:
Google Exec: Android Will Outsell iPhone  —  Google has not released sales predictions for devices based on its mobile operating system Android.  But that doesn't stop Rich Miner, group manager for mobile platforms at the search giant, from being confident.
Larry Dignan / Zero Day:
Trend Micro falls victim to Web hack  —  It's not much fun when one of your security vendors falls to a Web attack.  Infoworld reports that TrendMicro was a victim of a recent Web attack that used legit sites to deliver malware.  —  According to InfoWorld Trend Micro removed the infected pages from its Web site.
RELATED:
Robert McMillan / InfoWorld:
Trend Micro hit by massive Web hack
Kara Swisher / BoomTown:
Is KickApps Next to Board AOL's Gravy Train?  —  While a lot of focus yesterday has been on the gobs of cash that Time Warner shareholders now have to fork over to social networking site Bebo, which was bought by its AOL division for $850 million in spite of low revenues …
Duncan Riley / TechCrunch:
FriendFeed Is This Years Twitter, But Why?  —  If you haven't been keeping up with the noise, FriendFeed is the hot startup of the minute.  The service launched to the public February 25 and announced $5 million in funding at the same time.  —  The concept of FriendFeed is simple enough.
Adam Ostrow / Mashable!:
I've Acquired ReadBurner: Attention Data is the Future of Social News  —  I'm happy to announce that along with Drew Olanoff (former technology evangelist at Pluggd) and Eric Kerr (creator of TinyLoad), I have acquired ReadBurner, a very cool project launched earlier this year by Alex Marktl.
Mark Evans:
What's the Caramilk Secret?  —  Something that I find fascinating about the Web 2.0 landscape is the endless number of interesting - and, sadly, not so interesting - services/applications that are launched each and every day.  —  This online onslaught is a godsend for sites such as TechCrunch …
Discussion: SheGeeks and louisgray.com
Dwight / TechBlog:
Behold the strange allure of the Eee PC  —  Ever since Asustek launched its tiny, cheap Eee PC in October, I've had readers e-mailing me and colleagues stopping by my desk at work to ask if I'd tried one yet.  The lure of a very small, hard-disk-free notebook computer that sells for less than $300 has a certain appeal.
Discussion: CrunchGear
Steve O'Hear / The Social Web:
First MySpace OpenSocial apps unveiled with very little fanfare  —  As promised, MySpace users can now get their hands on the first fruits of the social network's official Developer Platform — the means by which outside developers can create official applications that integrate with the site.
Discussion: Splashcast Blog and Mashable!
 
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 Techmeme Sponsor Posts: 
Microsoft:
Kinect SDK 2.0 and new adapter kit now available  —  Read more from Technical Fellow Alex Kipman about the next chapter for Kinect.
Zoho:
Ringio helps sales teams close more deals by bringing Click To Call to Zoho CRM  —  This is a guest post by Sam Aparicio, CEO of Ringio.  —  Today we are announcing a new integration with Zoho that brings Ringio's Click To Call …
Exitround:
Lessons learned: Justin Kan & Josh Felser discuss how to build and sell a company for hundreds of millions  —  Exitround recently held an event with speakers Justin Kan and Josh Felser at 500 Startups in San Francisco.
AdExchanger:
Adelphic And Affiperf: No Cookie Targeting?  No Problem  —  Brand marketers might not be diving into mobile video advertising, yet, but they're certainly wading in.  That caution is well-founded since measurement …
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 More Items: 
Brad Linder / Download Squad:
Fifth Element: All-in-one office suite, no flying taxi cabs
Discussion: LinuxWorld.com
Joel Hruska / Ars Technica:
SSDs in 2008: fast speeds (200MB/sec) over price cuts
Renee Boucher Ferguson / eWeek:
Microsoft GM Gives Peek at Platform-as-a-Service Strategy
Discussion: Enterprise Apps
Rick Broida / Crave: The gadget blog:
Chat hands-free with Motorola H350 Bluetooth headset, $4.99 (after rebate)
Discussion: Gizmodo
Brian / 123Macmini.com:
Mac Mini Pro Mod
David Derbyshire / Daily Mail:
The Smart Goggles that could make lost keys, mobile phones or iPod …
Discussion: textually.org and Engadget
BBC:
Yahoo makes semantic search shift
Kara Swisher / BoomTown:
AOL+Bebo=More Rich Web Entrepreneurs!
 Earlier Items: 
Bill Ray / The Register:
Indian gov says no plan to squeeze out BlackBerrys
Michael Masnick / Techdirt:
RIAA Now Open To ‘You Must Be A Criminal’ Tax On ISP Fees
Stephen Lawson / Macworld:
Adobe executive leaves for equity firm
Financial Times:
Yahoo to quit London offices for Geneva
John Gruber / Daring Fireball:
One App at a Time  —  One week in, the most controversial aspect …
Discussion: CrunchGear
Arn / MacRumors:
iPhone Launches in Austria and Ireland
Nathan / FlowingData:
17 Ways to Visualize the Twitter Universe
Discussion: Adaptive Path
Mark Cuban / Blog Maverick:
Blogging and Newspapers, a Lesson in How Not to Brand and Market
 

 
From Mediagazer:

Robert Mackey / New York Times:
Iranian Photojournalist Reportedly Detained After Covering Protest Against Acid Attacks

Emerging Technology From the arXiv:
Data Mining Reveals How News Coverage Varies Around the World

Tamara Baluja / J-source:
CBC to lose another 400 jobs by March

 
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