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10:40 PM ET, March 2, 2008


 Top Items: 
Intel Announces Intel® Atom™ Brand for New Family of Low-Power Processors  —  Intel's Smallest Processor Built Using World's Smallest Transistors Designed for New Internet Devices, Low-Cost PCs  —  The Intel® Atom™ processor will be the name for a new family …
Scott Ferguson / eWeek:
Intel Drops an ‘Atom’ Brand  —  The chip maker's new Atom brand includes its Diamondville chip for low-cost laptops and its Silverthorne processor for mobile Internet devices.  —  Intel's latest branding scheme is truly atomic.  —  Starting March 3, Intel will corral all its processors for MIDs …
Mark Bittman / New York Times:
I Need a Virtual Break.  No, Really.  —  I TOOK a real day off this weekend: computers shut down, cellphone left in my work bag, land-line ringer off.  I was fully disconnected for 24 hours.  —  The reason for this change was a natural and predictable back-breaking straw.
Discussion: Howard Lindzon and Memex 1.1
Robert Scoble / Scobleizer:
The Offline Wars about to heat up?  —  Ryan Stewart (who works at Adobe) wonders if Microsoft is bringing an offline version of Silverlight out this week at Mix.  —  I'm hearing that Google is about to ship something major offline too.  —  So, for the next month we might hear “go offline” …
Discussion: Beet.TV and Ryan Stewart
Nick / Rough Type:
Rumor: Microsoft set for vast data-center push  —  I've received a few more hints about the big cloud-computing initiative Microsoft may be about to announce, perhaps during the company's Mix08 conference in Las Vegas this coming week.  One of the cornerstones of the strategy, I've heard …
Laura M. Holson / New York Times:
Hollywood, Silicon Valley and AT&T?  It's a Deal  —  Hollywood and Silicon Valley have something of a Mars/Venus problem: the two sides are talking but they don't speak each other's language.  A new venture involving a phone company may just add Pluto into the mix.
Om Malik / GigaOM:
Will RealNetworks Buy Scrabulous?  —  Scrabulous is like Danger Mouse's The Grey Album of Facebook Apps.  Everyone loves it except the guys who own Scrabble (Mattel and Hasbro), the board game that inspired Scrabulous.  —  The legal troubles of the game cooked up by Rajat and Jayant Agarwalla …
Heather Timmons / New York Times:
Online Scrabble Craze Leaves Game Sellers at Loss for Words  —  NEW DELHI — The latest bane of office productivity is Scrabulous, a virtual knockoff of the Scrabble board game, with over 700,000 players a day and nearly three million registered users.  —  Fans of the game are obsessive.
John Fontana / PC World:
Rules altered in OOXML standardization process  —  Rules changed on the fly to meet five-day deadline to discuss concerns with specification; final vote due in 30 days  —  ISO delegates working to standardize Open Office XML created new rules on the fly to cover the fact they failed …
Discussion: Open Source
Dave Winer / Scripting News:
The verdict is in: The Pownce API kicks Twitter's ass  —  Sorry Ev and Biz and Jack, but they got your number over there at Pownce.  —  I've been asking Twitter to support payloads for months now, and now I have what I was asking for, but it came from Pownce, and it's beautifully implemented …
Greg Linden / IEEE Spectrum:
People Who Read This Article Also Read...  The recommendation systems that suggest books at Amazon and movies at Netflix will soon bring you personalized news  —  The newspaper, that daily chronicle of human events, is undergoing the most momentous transformation in its ­centuries-old history.
Discussion: It's Rishi and Geeking with Greg
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 More Items: 
Jeff Jarvis / BuzzMachine:
The Times better change
Mike Elgan / Computerworld:
Was Windows XP Microsoft's last good OS?
Discussion: p2pnet
Chris Ziegler / Engadget:
i-mate's US outpost implodes, most laid off
Hiroko Tabuchi / Associated Press:
Japanese robots enter daily life
Discussion: Slashdot and Digg
 Earlier Items: 
Michael Arrington / TechCrunch:
Biographicon Wants To Be Wikipedia For The Non-Notable Masses
Mark Evans:
So How is Wordpress Going to Make Money, Matt?
Dan Farber / CNET
Google CEO Schmidt practices the art of stonewalling
Allen Stern / CenterNetworks:
Twitter Details SXSW Traffic Preparation Measures

From Mediagazer:

Shalini Ramachandran / Wall Street Journal:
While networks benefit from TV show exposure on Hulu and other streaming services, producers worry widespread availability may hurt syndication value

Jordan Chariton / The Wrap:
Tribune Publishing Disputes Rupert Murdoch's Claim It's Selling Company and LA Times

Andrew Wallenstein / Variety:
Former Hulu Boss Andy Forssell Resurfaces as Fullscreen COO

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