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3:55 AM ET, November 7, 2007

Techmeme

 Top Items: 
Erick Schonfeld / TechCrunch:
Liveblogging Facebook Advertising Announcement (Social Ads + Beacon + Insights)  —  I am at Facebook's social advertising announcement in New York City, where Mark Zuckerberg is about to take the stage and tell us all what we already think we know: Facebook is getting into the advertising business in a big way.
RELATED:
Nick / Rough Type:
The social graft  —  "Once every hundred years media changes," boy-coder turned big-thinker Mark Zuckerberg declared today at the Facebook Social Advertising Event in New York City.  And it's true.  Look back over the last millennia or two, and you'll see that every century, like clockwork, there's been a big change in media.
Discussion: Between the Lines and eWEEK.com
Jeremiah Owyang / Web Strategy:
MySpace and Facebook launch new Advertising products, why Hyper Targeting, Social Ads and rise of the "Fan-Sumer" matter to brands  —  By Jeremiah Owyang, insight from Charlene Li and Shar VanBoskirk.  This is also being cross-posted on the Forrester Marketing Blog.  —  Executive Summary
Larry Dignan / Between the Lines:
Facebook launches its ad platform; Coca-Cola as friend?  —  Facebook on Tuesday announced its long awaited advertising system, dubbed Facebook Ads.  —  According to the company's statement, Facebook Ads will allow "businesses to connect with users and target advertising to the exact audiences they want."
Saul Hansell / New York Times:
Facebook to Turn Users Into Endorsers  —  Facebook wants to turn every member into a spokesman for its advertisers.  Mark Zuckerberg, the founder and chief executive of the superhot social network, today announced what the company calls "social ads."  —  The ads expand what has been one …
Caroline McCarthy / CNET News.com:
New advertising strategy is a big gamble for Facebook  —  NEW YORK—When Facebook founder Mark Zuckerberg spoke to a room full of reporters shortly after announcing the company's new Facebook Ads initiative, it became clear that this move is a risky one.  Facebook Ads, with its focus on …
Dave Rosenberg / CNET News.com:
Facebook decides to bastardize its community
Discussion: Valleywag
Henry Blodget / Silicon Alley Insider:
Facebook Ads: The Devil's In The Details
Discussion: MediaFile
Erick Schonfeld / TechCrunch:
Changing the Face of Brand Advertising Online
Megan McCarthy / Valleywag:   How Facebook employees break into your profile [Your Privacy Is An Illusion]
Chris / LiveSide:
Register your @live.xx email now!  —  Microsoft just enabled the @live.xx signup!  Go grab yours now! http://get.live.com/getlive/ overview for the local domains (eg @live.co.uk) or use the following link for @live.com - @live.com signup.  —  So far the list of confirmed available aliases is:
RELATED:
Peter Galli / eWEEK.com:
Microsoft Launches Windows Live Services  —  This new generation of Windows Live services will be available in 36 languages and 59 countries across the world.  —  Microsoft has officially taken the beta moniker off the next generation of its Windows Live services, which it launched at events in New York and Los Angeles on Nov. 6.
Ina Fried / CNET News.com:   Live.com e-mail addresses up for grabs
Mary Jo Foley / All about Microsoft:
Microsoft's Windows Live finally starting to come into its own
Discussion: Download Squad
Mary Jo Foley / All about Microsoft:
Microsoft CIO Stuart Scott is out  —  Stuart Scott, who joined Microsoft in 2005 as Corporate Vice President and Chief Information Officer, [has left] was ousted from the company, as of November 5 for violating company policies, Microsoft officials said.  —  According to a statement from a Microsoft spokesperson:
RELATED:
Owen Thomas / Valleywag:
Microsoft CIO, underling took family leave before firing [Rumormonger]  —  Microsoft CIO, underling took family leave before firing  —  We've already got one theory on why Microsoft CIO Stuart Scott was fired.  He and a VP-level direct report both recently took "emergency family leave," says a tipster.
Discussion: Digital Daily and WebProNews
Duncan Riley / TechCrunch:   Trouble In Redmond: Microsoft Boots CIO
Scripting News:
Why Google launched OpenSocial  —  Today's announcement from Facebook is the reason why Google announced OpenSocial last week.  They must have gotten a leak from one of the companies that stood with Facebook, so they knew what was coming.  They weren't scared of Facebook's technology, because they didn't respond with technology.
Caroline McCarthy / CNET News.com:
Live from New York, it's Founders Club—with M.C. Hammer  —  "It's been a year of surreal moments for me," Digg CEO Jay Adelson said to me, "and the big one was when I met M.C. Hammer."  —  The funny thing is, Hammer himself was standing right next to us.  I was talking to Adelson …
Discussion: Silicon Alley Insider and Dembot
John Cook / Todd Bishop's Microsoft Blog:
Google Seattle lands UW computer science professors  —  Cross-posted from John Cook's Venture Blog  —  Two University of Washington computer science professors are joining Google's new development office in Seattle's Fremont neighborhood, strengthening the search giant's ties …
Discussion: Geeking with Greg
~stevenf:
Try Again  —  What a travesty this Android announcement is.  A 34-company committee that's going to oversee the development of a currently non-existent suite of open-source mobile applications to run on as-yet-unspecified hardware.  I've never seen so much hot air, and honestly I'm kind of shocked that it came out of Google.
Discussion: GracefulFlavor
 
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 More Items: 
Mark Ward / BBC:
Copyright law scuppers fan film
Discussion: Techdirt
George Ou:
A rational debate on Comcast traffic management
Charlie Sorrel / Gadget Lab:
Shock! Oakley Makes Non-Hideous Sunglasses
Michael Arrington / TechCrunch:
M.C. Hammer's DanceJam Opens Its Doors To A Select Few
Henry Blodget / Silicon Alley Insider:
Welcome To The Googleconomy  —  At Petsky Prunier's Spotlight Dinner …
Ashley Phillips / ABCNEWS:
Target Won't Carry 'Manhunt 2'
Discussion: Crave and Game | Life
Adam Pash / Lifehacker:
Turn Your Old PC into a Webapp Monster with gOS [Hack Attack]
Discussion: Reuters and CrunchGear
Geoff Keighley / Kotaku:
EA Confirms EA Chicago is Closing [Breaking]
 Earlier Items: 
Matt Hines / InfoWorld:
What's the (next) deal with the DLP business?
Jason Chen / Gizmodo:
Is the HTC Omni the Google Android 'Dream' Phone? [Google Phone]
Dan Farber / Between the Lines:
Surprise-OpenSocial is alpha code
Andrew Lim / Crave at CNET UK:
The ten most addictive online flash games ever made
Discussion: Crave and Slashdot