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8:20 AM ET, July 15, 2007

Techmeme

 Top Items: 
Alana Semuels / Los Angeles Times:
Virtual marketers have second thoughts about Second Life  —  Firms find that avatars created by participants in the online society aren't avid shoppers.  —  Second Life — a three-dimensional online society where publicity is cheap and the demographic is edgy and certainly computer-savvy — should be a marketer's paradise.
RELATED:
Duncan Riley / TechCrunch:
Will The Last Corporation Leaving Second Life Please Turn Off The Light  —  The LA Times has an interesting article up on the failure of real life businesses in Second Life.  —  The crux of the piece is that despite the hype, real life businesses are closing down their Second Life outposts due to little to no interest in them.
Discussion: Technovia and WebMetricsGuru
Times of India:
Microsoft to set up university in city  —  12 Jul 2007, 0453 hrs IST , Mini Joseph Tejaswi , TNN  —  BANGALORE: Microsoft Corporation has chosen Bangalore for its first-ever exclusive and independent educational venture in the world.  The company will set up a university in the city to impart high-end computer education.
Discussion: Digital Inspiration
Michael / DVD Dossier Blog:
Is Toshiba Giving Away The Razor To Get You To Buy The Blades?  —  If you're thinking of buying an HD DVD player, you might want to wait a week or so.  —  I just received an e-mail tonight from the folks at the EMA (Electronic Merchant's Association), who are responsible for a big industry event next week, the Home Media Expo.
James Quintana Pearce / mocoNews.net:
Round-Up: Mobile Threat; MTS Mobile Music; Swiss Music Subscription Service; Icstis  —Cellfish has launched another mobile brand... Mobile Threat.  The channel is aimed at fans of metal, hardcore, indie and punk music, and will offer mobile content based on that as well as community participation features …
Discussion: ringtonia.com and MobileCrunch
Richard MacManus / Read/WriteWeb:
4 Years Ago Today - Netscape Corporation Killed, Mozilla Foundation Born  —  4 years ago today, 15 July 2003, AOL Time Warner disbanded Netscape Communications Corporation - the company that sparked the Dot Com Internet boom in the mid-90's, with its 1995 IPO.
Tunku Varadarajan / Wall Street Journal:
Happy Blogiversary  —  It's been 10 years since the blog was born.  Love them or hate them, they've roiled presidential campaigns and given everyman a global soapbox.  Twelve commentators — including Tom Wolfe, Newt Gingrich, the SEC's Christopher Cox and actress-turned-blogger Mia Farrow — on what blogs mean to them.
Discussion: GigaOM, Webomatica and Publishing 2.0
Ben Quinn / Telegraph:
Mobile phones 'dumbing down brain power'  —  An over reliance on technology is leading to a dumbing down of the nation's brain power, according a study published today.  —  In a society flooded with mobile phones, Blackberry devices and computers of various shapes and sizes …
Discussion: Identity Woman and yelvington.com
Mike Schramm / The Unofficial Apple Weblog:
On the trail of Fake Steve Jobs  —  Everybody's favorite anonymous Mac commentator might be a little closer to becoming not-so-anonymous.  If you checked out Fake Steve Jobs's site yesterday, you might have seen a short post about a marginally funny iPhone Haiku site.
RELATED:
Philip Elmer-DeWitt / Apple 2.0:   Fake Steve Jobs Unmasked?
Colin Smillie / Inside Facebook:
Vacationing in Facebook - Travel Maps and Many New Apps  —  It used to be that travel and vacations meant t-shirts and cheesy souvenirs.  But with Facebook, you can tell your friends about your trip without all the ugly schwag.  Currently, there are over 60 applications in the Facebook Application Directory in the Travel Category.
Discussion: Clickable Culture
Om Malik / GigaOM:
The SunRocket Is Down For The Count  —  The Sun Rocket it seems, has hit the deck.  We had reported earlier that things were getting pretty tenuous at the VoIP services company.  The Vienna, VA.-based company stopped taking new orders recently.  —  The company is said to have had massive layoffs and basically is down for the count.
Long Zheng / istartedsomething:
Microsoft files patent for possible taskbar replacement  —  "A method for managing windows in a display" would sound particularly familiar to every Windows user as "that strip at the bottom of the screen with the Start button and clock" or perhaps the more formal name, the taskbar.
Gregg Keizer / Computerworld:
Brief: Microsoft forgets Mac users on Patch Tuesday  —  Amnesia strikes when it comes to three Mac Office 2004 bugs  —  For a few days this week, Microsoft Corp. temporarily had Mac amnesia as it omitted mention of the Mac edition of Office in a write-up that accompanied one of Tuesday's security updates.
Matt / Photo Matt:
On PHP  —  PHP.net has announced that they will stop development of PHP4 at the end of this year, and end security updates on 2008-08.  (In 2007, their site still doesn't have obvious permalinks.  They do have a RSS 1.0 feed though, remember those?)  —  PHP 4.0 was release in May of 2000 …
Discussion: Chuqui 3.0.1 Beta, LiewCF.com and PHP
Beth / Beth's Blog:
Viva the Time on Site, The Page View is Dead!  —  I'm tracking social media metrics for a variety reasons.  Surprisingly, what I'm reading is coming to me via social sharing.  What you're seeing above is a visualization of sharing intensity - this was the slide I took out of my presentation …
Discussion: CostPerNews and Chris Pirillo
 
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 More Items: 
Robert Scoble / Scobleizer:
The "secret" video lives of Facebookers
Discussion: The Praized Blog
Valleywag:
Mythbusting: Facebook's fake revenues
Rick Segal / The Post Money Value:
Shortsighted Greed
Sharon Vosmek / VentureBeat:
Noob and other words worth thinking about
Tim O'Reilly / O'Reilly Radar:
Why Congress Needs a Version Control System
 Earlier Items: 
Duncan Riley / TechCrunch:
Live P2P Television: Streaming Now
Dion Almaer / Ajaxian:
Robot Replay: Watch your users via Ajax
Duncan Riley / TechCrunch:
LinkedIn Traffic Up, But Is It Enough?
Peter Glaskowsky / CNET News.com:
What could you make from an iPhone?
 

 
From Mediagazer:

David Folkenflik / NPR:
NPR suspended Uri Berliner for five days without pay, starting on April 12, after he wrote an essay accusing NPR of losing the public's trust

Hana Yoo / AdExchanger:
IAB and PwC report on US digital ad sales in 2023: total revenue grew 7.3% YoY to $225B, digital video grew 10.6% to $52.1B, and digital audio grew 18.9% to $7B

Richard Stengel / The Atlantic:
Publications should suspend paywalls for all 2024 US election coverage, as they get in the way of the public being informed, the foundation of democracy

 
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