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1:10 PM ET, July 12, 2007

Techmeme

 Top Items: 
Luke / Reach Students blog:
Facebook advertising brings poor results  —  Facebook is the website du jour, but in Reach Students' experience it delivers appalling ad clickthroughs.  —  We've run four targeted campaigns this year using its flyer ads, and each time the results have been disappointing.
RELATED:
John Battelle / John Battelle's Searchblog:
FACEBOOK: $6 BILLION?  NAH.  —  Look.  If you're Facebook, why on earth would you sell to Microsoft for $6 billion if you didn't sell to Yahoo for $1 Billion last year?  You just wouldn't.  You don't NEED anyone right now.  Do you?  Mark and his senior team has probably already been …
Steve O'Hear / ZDNet:
Facebook, show us the money
Discussion: Searchviews and Mashable!
Don Reisinger / CNET News.com:
How E3 changes the video game industry each year  —  As someone who owns an NES, SNES, Genesis, 3D0, every version of the Gameboy, PSP, DS, PlayStation, Dreamcast, Saturn, Xbox, GameCube, Nintendo 64, PlayStation 2 and 3, Xbox 360 and Wii (phew!), I was always a big fan of games and the news that used to come in May at E3.
Discussion: Opposable Thumbs
RELATED:
David Aaronovitch / Times of London:
Xbox price set to drop in war with Wii console
ACCC home:
ACCC alleges misleading and deceptive conduct by Trading Post and Google  —  The Australian Competition and Consumer Commission has instituted legal proceedings in the Federal Court, Sydney, against Trading Post Australia Pty Ltd, Google Inc, Google Ireland Limited and Google Australia Pty …
RELATED:
Mark Schliebs / NEWS.com.au:
Watchdog takes Google to court
Discussion: Search Engine Land and TechCrunch
Deborah Fallows / Pew Internet:
China's Online Population Explosion  —  There are now an estimated 137 million internet users in China, second in number only to the United States, where estimates of the current internet population range from 165 million to 210 million.  The growth rate of China's internet user population …
Discussion: Search Engine Land
Roughly Drafted:
Leopard, Vista and the iPhone OS X Architecture  —  A number of people are working to crack open the iPhone in order to use it on alternative mobile networks or to modify its software or install their own.  What they are finding is more interesting to me because it reveals hints …
Discussion: Channel 9
RELATED:
ZDNet:
SECURITY THREATS TOOLKIT
Discussion: AppleInsider
Eric Bangeman / Ars Technica:
Sony seeks closure on MediaMax DRM fiasco by suing developer  —  Although Sony's rootkit fiasco was arguably the most harmful bit of DRM to ever come from Big Content, the MediaMax copy protection software deployed on other Sony discs also caused problems for consumers.
RELATED:
Associated Press:
Sony BMG sues CD software firm
Discussion: p2pnet and Boing Boing
Matt / Burning Questions:
FeedBurner Integration for Blogspot Blogs  —  Hot on the heels of last week's much-ballyhooed free FeedBurner for everyone, we are very excited to announce the immediate availability of one-click redirection for Blogger Blogspot blogs (note our fine use of both alliteration and first syllable congruence).
Matt Marshall / VentureBeat:
Warner streams entire catalog of music for free on imeem  —  Warner Music Group is offering its entire music and video catalog for free streaming on imeem, a Web site focused on letting users share music playlists.  —  The music is currently live on the San Francisco startup's Web site, the company told VentureBeat Wednesday evening.
content.nejm.org:
Thunderstorms and iPods — Not a Good iDea  —  To the Editor: The potential for permanent hearing loss due to prolonged use of personal stereo equipment, such as portable compact-disk or MP3 players, at high decibel levels has been well described in the literature.1 We have recently become aware …
logitech.com:
Logitech Introduces the Future of PC Navigation  —  New MX Air Mouse Works on the Desk and in the Air  —  The future of PC navigation starts now.  Logitech (SWX: LOGN) (NASDAQ: LOGI), the world's leading manufacturer of computer mice, today introduced the Logitech® MX Air&trade …
Yahoo! Search Blog:
May I Suggest...  ...A faster way to find what you're looking for.  Introducing Search Suggest on Yahoo.com.  —  It works like this: When you do a search on Yahoo!, you'll automatically be given suggestions based on what you have typed - as you're typing.  So, not only does this limit …
Eric Savitz / Tech Trader Daily:
Fortune iMeme: Building New Internet Platforms; Facebook Has 1000s Of Third Party Apps  —  I'm at the opening session of the Fortune iMeme conference at the Ritz-Carlton of San Francisco, where the hotel has no parking left.  But I am sitting on a cushy Aeron chair - someone from Herman Miller came …
Discussion: paidContent.org
Chris Williams / The Register:
BBC Trust to hear open sourcers' iPlayer gripes  —  Exclusive The BBC Trust has asked to meet open source advocates to discuss their complaints over the corporation's Windows-only on demand broadband TV service, iPlayer.  —  The development came less than 48 hours after a meeting between …
Discussion: Boing Boing and Slashdot
John Leyden / The Register:
MS update sends PCs 'haywire'  —  Early reports are suggesting problems after users apply one of the six patches issued by Microsoft on Tuesday.  —  Applying the MS07-040 patch for the .NET framework, which as luck would have it is probably Redmond's most important security fix this month …
Stuart Dredge / Tech Digest:
Get set for Apple's Yellow Submarine Beatles iPod  —  Could there ever be an Apple gadget more desirable than the iPhone?  Yep.  How about a limited-edition Yellow Submarine iPod, with every single Beatles album preloaded onto it?  Oh yes.  —  There were plenty of rumours …
Canada NewsWire Group:
First Book Ever Written Using Mobile Phone is Published  —  Italian author Robert Bernocco has amazed the literary world by publishing the world's first book written using a mobile phone.  Bernocco published it on Lulu.com, the online marketplace for digital content and brain-child of Canadian businessman, Bob Young.
Discussion: Pocket Picks, EMAC and mocoNews.net
Dan Farber / Between the Lines:
NetSuite and Zimbra join the iPhone parade  —  The iPhone is becoming the latest check-off item for developers of business applicaitons.  NetSuite plans to launch SuitePhone, a version of its on demand, integrated business applications suite for the iPhone.
Discussion: VentureBeat
 
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 More Items: 
Electronista:
Apple patenting Zune-like sharing, wireless buying
John Letzing / MarketWatch:
Microsoft's Bach sold stock as Xbox woes surfaced
Anne Broache / CNET News.com:
Court rejects Webcasters' plea for relief
Discussion: Ars Technica
Jim Provance / Toledo Blade:
671,109 more names on stolen data device
Discussion: Ars Technica and Techdirt
Donald Bell / Crave: The gadget blog:
iPhone: EDGE vs. Wi-Fi test results
Scott Ferguson / eWEEK.com:
IBM Releases AIX 6 Beta to the Masses
Discussion: CNET News.com
zunescene.com:
Paid Zune Sharing: Patent Pending
Discussion: Engadget, Channel 9 and Gizmodo
Jeremy Kirk / InfoWorld:
Greek spying case uncovers first phone switch rootkit
Discussion: textually.org
 Earlier Items: 
Duncan Riley / TechCrunch:
WeShow: Human Powered Video Directory
Microsoft:
Microsoft's "Games for Windows" Takes Center Stage at E3 2007
Tim O'Reilly / O'Reilly Radar:
The GPL and Software as a Service
Duncan Riley / TechCrunch:
Tailgate: Fully Transactional Web 2.0 Banners
CNN:
UPDATE EU Clears Terra Firma's Proposed GBP2.4 Billion EMI Takeover
Discussion: paidContent.org and Telegraph
Kemp Powers / Reuters:
Nintendo Wii may be scarce for holidays
Jason Shellen / shellen dot com:
My time at Google, by the numbers
Justin Smith / Inside Facebook:
Facebook VC: We're Investing in Facebook Apps Too