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2:30 PM ET, March 11, 2009

Techmeme

 Top Items: 
Susan Wojcicki / The Official Google Blog:
Making ads more interesting  —  At Google, we believe that ads are a valuable source of information — one that can connect people to the advertisers offering products, services and ideas that interest them.  By making ads more relevant, and improving the connection between advertisers and our users …
RELATED:
Miguel Helft / New York Times:
Google to Offer Ads Based on Interests  —  SAN FRANCISCO — Google will begin showing ads on Wednesday to people based on their previous online activities in a form of advertising known as behavioral targeting, which has been embraced by most of its competitors but has drawn criticism from privacy advocates and some members of Congress.
Barry Schwartz / Search Engine Land:
Google Gets Into Behavioral Targeting, Launches “Interest-Based Advertising” Beta  —  Google today is launching a form of behavioral targeting advertising named Interest-Based Advertising.  Interest-Based Advertising allows advertisers to deliver ads based on hundreds of interest categories and previous interactions with those users.
Peter Kafka / MediaMemo:
Google Starts Targeting, Too. What Will Congress Do?
Discussion: Blogspotting
Christine Monaghan / Apple:
Apple Announces Incredible New iPod shuffle  —  World's Smallest Music Player Now Talks to You  —  Apple® today introduced the all-new iPod® shuffle, the world's smallest music player at nearly half of the size of the previous model, and the first music player that talks to you.
RELATED:
Crave: The gadget blog:
Apple shrinks its iPod Shuffle  —  Updated at 6:22 a.m. PDT with more details and new images, and 8:45 a.m. PDT with comments from Apple.  —  Apparently the tiny iPod Shuffle wasn't tiny enough.  On Wednesday, Apple unveiled a 4GB Shuffle that's half the size of its predecessor.
Thomas Ricker / Engadget:
Apple's redesigned iPod shuffle hits 4GB, talks to you (updated with video!)  —  Bam, another Apple rumor vindicated.  Apple just doubled the capacity of its iPod shuffle to 4GB while ditching the control wheel entirely.  The new design keeps the clip and adds VoiceOver …
Discussion: Crave, SlipperyBrick.com and Obsessable
Chris Dannen / Fast Company:   The Gross Inconvenience of the New iPod Shuffle
Ina Fried / Beyond Binary:
Microsoft details app store plans  —  Microsoft on Wednesday is offering up more details on its would-be rival to the iPhone's app store.  —  The software maker said it will charge developers $99 a year, plus $99 for each application they submit to get an app into the Windows Marketplace store.
RELATED:
Microsoft:
Microsoft Unveils Its Developer Strategy for the Next Generation of Windows® Phones  —  Familiar tools, large worldwide customer base and transparent policies allow mobile developers to innovate and generate new revenue opportunities with Windows Mobile 6.5 and Windows Marketplace for Mobile.
Kelvin Soh / Reuters:
Apple orders 10-inch touchscreens for third quarter: source  —  TAIPEI (Reuters) - Apple will take third-quarter delivery of newly developed 10-inch touchscreens from Taiwan, a source said on Wednesday, amid talk the U.S. firm is developing a touchscreen PC.
RELATED:
Sam Oliver / AppleInsider:   Apple orders 10-inch touchscreens for mystery product
Marguerite Reardon / CNET News:
Nokia fights to hold on to smartphone dominance  —  Nokia is still by far the No. 1 mobile handset maker in the world, but as competition heats up in the smartphone market, Nokia has become increasingly vulnerable to smaller players such as Apple and Research In Motion, which are increasing market share.
RELATED:
Nokia:
Nokia latest releases set to hit the top of the charts  —  Espoo, Finland - Nokia today announced the arrival of new Nokia Music Stores, more Comes With Music launches and three new music devices.  The Nokia 5730 XpressMusic, Nokia 5330 XpressMusic and Nokia 5030 bring people's music to life …
RELATED:
Philip Elmer-DeWitt / Apple 2.0:
Apple's Snow Leopard may be delayed - analyst  —  Mac OS X 10.6 Snow Leopard, the update of Apple's (AAPL) current Macintosh operating system that Steve Jobs said would ship in “about a year” when he introduced it last June, may not arrive until later this summer or fall.
Heather Dougherty / Hitwise Intelligence:
Visits to Gmail surpass YouTube  —  For the past two weeks, the market share of US Internet visits to Gmail has been higher than visits to YouTube.  Previously, YouTube consistently ranked 10th among all websites by market share of visits until the week ending Jan. 10, 2009, where Gmail moved up one rank to reach #10.
Michael Masnick / Techdirt:
Fight Over YouTube Videos Heats Up In The UK; Musician Propaganda Begins  —  from the you're-about-to-learn-what-leverage- is dept  —  The decision earlier this week by Google to block music videos in the UK has certainly kicked off quite the firestorm of discussions within the music industry …
Discussion: Times of London and CNET News
Associated Press:
EBay's PayPal envisions doubling in size by 2011  —  SAN JOSE, Calif. - EBay Inc.'s name may conjure images of online auctions, but the company is hoping to turn attention to its second-largest business — PayPal — which it expects to blossom significantly in the next few years.
Discussion: Between the Lines
Brad Stone / Bits:
MySpace Upgrades Its Music Offerings  —  It's been six months since MySpace and the four major music labels unveiled their joint venture, MySpace Music, touting it as the premier Web destination to stream nearly every major-label song, free, at any time.  —  In that span, MySpace Music …
Discussion: TechFlash
Marguerite Reardon / CNET News:
SAP to offer corporate apps on iPhone  —  Corporate software makers SAP and Sybase are teaming up to make it easier for business users to access SAP's software on mobile devices such as Apple's iPhone.  —  SAP, which is the world's biggest maker of business management software …
Discussion: eWeek
Charles Cooper / Coop's Corner:
Q&A: California lawmaker wants to blur Google Earth  —  OK, it's California.  So we are quite used to the rest of the country rolling their eyes in knowing exasperation at our fads.  But often, they turn out to be harbingers of national trends.  And so the question: Will AB-255 number among them as well?
Discussion: CNET News and ThreatChaos
Ghassan Haddad / Facebook Blog:
Facebook Now Available in Arabic and Hebrew  —  . Ù' .  —  . . Ù' .  —  Ù' Ù' . . . . . "" “Ù'” "" .  —  We're making Facebook available in Arabic and Hebrew—two languages where writing begins at the right-hand side of the page and concludes on the left.
Rik Myslewski / The Register:
Apple ogles location-based iPhone ads  —  Patent app knows where you are  —  Free whitepaper - An improved architecture for high-efficiency, high-density data centers  —  Apple has filed for a patent on a location-based interface that can display ads and facilitate purchases over your iPhone or iPod touch while you're out shopping.
Discussion: GPS Obsessed
InfoWorld:
How Vista mistakes guided changes to Windows development  —  About a year ago on its Redmond, Washington, campus, a member of Microsoft's Windows Vista team met with a group of journalists to face some tough questions about the OS.  —  At the time, it was clear Vista was not going to be the …
Jefferson Graham / USA Today:
Online photo services can give shutterbug lucrative outlet  —  Brown University medical student Nick Monu supplements his income by selling photographs online.  —  He uses the “stock” photography service iStockphoto.com, offering generic photos of people and places that can be used in brochures, magazines, websites and billboards.
Saul Hansell / Bits:
The Broadband Gap: Why Is Theirs Cheaper?  —  Second in a series of three posts looking at the lessons for the United States from broadband deployment in other countries.  Read the first installment here.  —  Broadband is cheaper in many other countries than in the United States.
 
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 More Items: 
Avram Piltch / LAPTOP Mag:
Source: Office Depot Associates Routinely Lie about Notebook Stock
Discussion: DailyTech and GottaBeMobile.com
Nate Anderson / Ars Technica:
French anti-P2P law toughest in the world
Alan Travis / Guardian:
Web inventor warns against third-party internet snooping
Discussion: The Register
Leena Rao / TechCrunch:
Zappos and Magnify Join Forces to Combine The Thrill Of Retail Therapy …
Discussion: bub.blicio.us
Dan Goodin / The Register:
Online attackers feed off Norton forum purge
DealBook:
Google Reprices 7.6 Million Employee Stock Options
Google LatLong:
The maps you made just got directions
 Earlier Items: 
John Ribeiro / PC World:
Perot Systems Expands in India
Claire Cain Miller / Bits:
Greystripe Raises Money to Peddle Ads in Cellphone Games
Glenn Fleishman / Ars Technica:
Ready for take-off: the state of in-flight internet
Discussion: Wi-Fi Networking News, Thanks:mrinaldesai
Jeff P Howe / Epicenter:
Is Crowdsourcing Evil? The Design Community Weighs In
Olga Kharif / Business Week:
How Low Can PC Prices Go?
Discussion: Tech Beat and Local Mobile Search