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2:55 PM ET, February 25, 2008

Techmeme

 Top Items: 
Microsoft:
Microsoft Announces New Reporting Standard for Digital Campaign Performance: Engagement Mapping  —  New approach allows advertisers to map and assign value to various touch points, gaining a more complete picture of a campaign.  —  Microsoft Corp. today announced Engagement Mapping …
RELATED:
Mary Jo Foley / All about Microsoft:
Microsoft unveils new proposed advertising metric and tool  —  Last year, after Microsoft bought aQuantive (and after it lost its first alleged bid for Yahoo), Microsoft officials were hot to explain why Web search results should not be viewed as the only or best way to measure online-advertising success.
Elinor Mills / CNET News.com:
All clicks are not equal, says Microsoft
Discussion: Slashdot
AppleInsider:
New MacBook Pro part numbers surface in inventory systems  —  The seemingly endless wait for a new line of professional notebooks from Mac maker Apple Inc. appears to be nearing an end, with part numbers and pricing for new MacBook Pro models cropping up in inventory systems worldwide over the weekend.
RELATED:
Chris Foresman / Infinite Loop:
Rumor: New MacBook Pros are imminent.  Yep, still  —  MacRumors' handy “Buyer's Guide” has listed the MacBook Pro at “Don't Buy” for several months now.  The guide compares the number of days since the release of the last update and the average number of days between updates.
Joshua Topolsky / Engadget:
Apple Tuesday: super special MacBook Pro, iPhone SDK... or nothing at all?
Discussion: Gearlog and MacRumors
Nokia:
Nokia and University of Cambridge launch the Morph - a nanotechnology concept device  —  New York, US and Espoo, Finland - Morph, a joint nanotechnology concept, developed by Nokia Research Center (NRC) and the University of Cambridge (UK) - was launched today alongside the “Design and the Elastic Mind” …
RELATED:
Marguerite Reardon / CNET News.com:
Nokia demos bendable cell phone
Discussion: eWeek, Electronista and Techland
Stephen Labaton / New York Times:
F.C.C. to Act on Delaying of Broadband Traffic  —  CAMBRIDGE, Mass.—The head of the Federal Communications Commission and other senior officials said on Monday that they were considering taking steps to discourage cable and telephone companies from discriminating against content providers …
RELATED:
Eric Bangeman / Ars Technica:   War of words continues over white space broadband prototype
Kristopher Kubicki / DailyTech:
Sun Leaks 6-core Intel Xeon, Nehalem Details  —  Sun confirms what Intel has been dying to tell us, at least off the record  —  Late last month in Austria, Intel presented Sun with roadmaps discussing details of its upcoming server platforms, including the fairly secret Xeon Dunnington and Nehalem architectures.
RELATED:
Joshua Topolsky / Engadget:
Intel's 6-core Xeon and Nehalem CPU info leaked
Discussion: CNET News.com and Electronista
Electronista:
DivX shuts down Stage6 video site...  DivX on Monday said it would shut down Stage6, its web video hosting service.  The decision was made to focus on the company's self-titled video format and encourage its use on other platforms, such as the PS3, Xbox 360, and alternative websites.
RELATED:
Eric Eldon / VentureBeat:
Mixx, social news competitor to Digg, raises another $2 million  —  Many startups have tried to take on social news site Digg.  Mixx is one of them, but it has a few additional features that lets users fine-tune what stories they see on the site — and it's made some deals with big newspapers.
RELATED:
Nicholas Carlson / Valleywag:
Yahoo's Digg clone gets three months to prove its worth
Dion Almaer / Ajaxian:
Adobe AIR v1.0 & Flex 3.0 Released; New Adobe Open Source Site Launched  —  Continuing their march into the RIA space, Adobe announced today the official release of AIR v1.0 and Flex 3.0.  —  Adobe has taken the beta off of the wrapper as their have released both AIR 1.0 and Flex 3.0.
RELATED:
John Markoff / New York Times:
Adobe Blurs Line Between PC and Web
Michael Mace / Mobile Opportunity:
Mobile applications, RIP  —  Summary: The business of making native apps for mobile devices is dying, crushed by a fragmented market and restrictive business practices.  The problems are so bad that the mobile web, despite its many technical drawbacks, is now a better way to deliver new functionality to mobiles.
Michael Arrington / TechCrunch:
Fox Said To Be Exploring Termination Of Google Advertising Deal  —  Even while parent company News Corp. continues to try to disrupt the Microsoft/Yahoo merger, Fox Interactive Media (FIM) is rumored to be in negotiations with Microsoft take Google's place as the MySpace advertising partner.
Richard Stiennon / Threat Chaos:
Pakistan removed from the Internet  —  4:30 PM Eastern (US).  —  The telecom company that carries most of Pakistan's traffic, PCCW, has found it necessary to shut Pakistan off from the Internet while they filter out the malicious routes that a Pakistani ISP, PieNet, announced earlier today.
Noam Cohen / New York Times:
Blogger, Sans Pajamas, Rakes Muck and a Prize  —  Of the many landmarks along a journalist's career, two are among those that stand out: winning an award and making the government back down.  Last week, Joshua Micah Marshall achieved both.  —  On Tuesday, it was announced that he had won …
Hal Varian / Official Google Blog:
Our secret sauce  —  I was recently a guest columnist on the Freakonomics Blog.  There were several interesting questions from the readers, but one was quite striking: … It seems that a lot of people are trying to figure out why Google has done so well.
Jeff Jarvis / Guardian:
Why short is tweet for the blogging community  —  When I first used the microblogging platform Twitter - which enables users to publish 140-character-long messages via the web and mobile phones - I thought it was silly.  Or rather, the uses to which it was being put were silly …
Discussion: SMS Text News
Erick Schonfeld / TechCrunch:
Blog Recommendation Startup Outbrain Raises $5 Million  —  Funding Monday continues.  NY/Israeli startup Outbrain is announcing a $5 million series A financing, led by Gemini Israeli Funds and Lightspeed Venture Partners.  GlenRock Israel also put money into the round.
 
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 More Items: 
Lisa Hoover / Download Squad:
Open source pulse check on Twitter
Discussion: ReadWriteWeb
Peter Lauria / New York Post:
DOLANS' DESIGNS  —  RAINBOW SALE IS AMONG CABLEVISION OPTIONS
Duncan Riley / TechCrunch:
Bloglines Suffers Major Outage
David Talbot / Technology Review:
A Technology Surges  —  In Iraq, soldiers conducting frontline …
Discussion: Rough Type
Mary Jo Foley / All about Microsoft:
Windows Home Server ‘Vail’ to get more entertainment hooks
Discussion: Multimedia-PCs
Brian Caulfield / Forbes:
Grand Theft Videogame
Larry Dignan / Zero Day:
Researcher: Critical vulnerability found in VMware's desktop apps
Discussion: Core Security
DealBook:
Getty Images to Sell Itself for $2.4 Billion
 Earlier Items: 
Yi-Wyn Yen / Techland:
Yang breaks silence on Microsoft takeover
Discussion: Bits, BetaNews and The Register
Sony:
Tough love: Titanium coated Cyber-shot W300 shrugs off scratches beautifully
Katherine Hannaford / Tech Digest:
Jamiroquai lover?  You'll fancy these Oakley JK15 Split Thump MP3 sunglasses, then
Discussion: CrunchGear, Engadget and Ubergizmo
Randall Kennedy / InfoWorld:
Comparing Windows Versions: Apples to Oranges to Grapefruit
Kara Swisher / BoomTown:
Could Microsoft Lower Its Bid?
Michael Arrington / TechCrunch:
The Personalized Homepage War: Who Matters
Discussion: CNET News.com
Fugitsu:
Fujitsu to Release 2.5" Hard Disk Drive with World-Class 500 GB Capacity
Ryan Block / Engadget:
iPhone, Wii guests on stage at this year's Oscars