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9:30 PM ET, April 9, 2011

Techmeme

 Top Items: 
Mathew Ingram / GigaOM:
Dear Google: You Can't Threaten People Into Being Social  —  There have been signs over the past few months that Google is feeling the pressure to step up its social efforts — the +1 features it announced a week ago being just one of them.  But the clearest indication yet is a memo …
RELATED:
Mike Elgan / Computerworld:
Larry Page's first blunder  —  The Google founder is now CEO, and already he's taken a wrong turn on social networking  —  Computerworld - Eric Schmidt is out at Google.  Larry Page is in.  I miss Eric already.  —  Page, who started as CEO on Monday, wasted no time changing the company's focus and direction.
Jason Kincaid / TechCrunch:
Ad.ly Versus Facebook: Something Doesn't Add Up  —  Earlier this week we heard whispers that Facebook was clamping down on Ad.ly and Crowdrally — two services that let users post sponsored updates to their Facebook Pages.  This is important, because the companies are monetizing Facebook Page feeds …
Discussion: Ad.ly
RELATED:
Peter Kafka / MediaMemo:
Facebook Gives Ad.ly's Celebrity Endorsement Business the Boot  —  Ad.ly thinks there's big money to be made getting celebrities to sell stuff using social media platforms.  But it says Facebook won't let it set up shop.  —  Ad.ly says that at Facebook's insistence, it has stopped selling …
Discussion: @jason and The Next Web
Marco Arment / Marco.org:
Facebook's Open Compute Project  —  Facebook just released Open Compute Project, their now-public datacenter and server design, optimized for situations in which hundreds or thousands of servers are needed such as the biggest websites and web-hosting companies.
RELATED:
Amir Michael / Facebook:
Inside the Open Compute Project Server  —  We launched the Open Compute Project, an effort to nurture industry collaboration on the best practices and implementation of power- and cost-efficient compute infrastructure, yesterday.  At the heart of the project lies the Open Compute server …
Discussion: SAI, Perspectives and The Register
Sara Yin / PC Magazine:
‘Anonymous’ Plans Sony Boycott on April 16  —  Say you're a hacker trying to cripple a major electronics company for suing its own users: how do you launch a cyberattack without harming the people you're trying to protect?  —  In the case of hactivist group ‘Anonymous,’ which has spent …
Ross Dawson / Trends in the Living Networks:
SEC opens the gates to crowdfunding and a new structure of capitalism  —  This is significant.  While talk doesn't necessarily lead to action, a significant shift in capitalism could be coming.  —  On Wednesday US SEC Chairman Mary Shapiro sent a letter to Rep. Darrell Issa, chair of the House Oversight Committee.
Stuart Dredge / Apps blog:
Google survey finds games trump all other uses for tablets  —  Research finds that 84% of tablet owners are playing games, versus 51% who are consuming music and videos  —  A survey of more than 1,400 tablet owners in the US by Google's AdMob subsidiary has found that gaming is the most popular use …
RELATED:
Greg Sterling / Internet2Go:
Tablets Cannibalizing PC and Laptop Usage
Discussion: CNET News
Parks Associates:
Parks Associates sees social gaming on track to become $5 billion industry by 2015  —  Virtual goods and new advertising revenues to drive market growth  —  Parks Associates forecasts revenues in the social gaming market will increase by five times from 2010 to 2015, due in large part …
Patrick Garratt / VG247:
Apple poaches top UK games PR from Nintendo, Activision  —  Apple is apparently making a serious play on the UK games PR space by hiring top men from both Nintendo and Activision.  —  MCV reckons Nintendo UK PR head Rob Saunders, who announced his departure after seven years earlier this week …
Josh Constine / Inside Facebook:
Buddy Media Report on Facebook Page Posts: Shorter Is Better, but Avoid URL Shorteners  —  Page management company Buddy Media has released a study based on 200 of its clients illustrating best practices for Facebook Pages looking to increase their fan base's engagement — the volume of Likes and comments their posts receive.
 
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Smartsheet Announces Appointment of Praerit Garg as CTO  —  Smartsheet (NYSE: SMAR), a leading cloud-based platform for work execution, today announced that Praerit Garg has joined the company as Chief Technology Officer.
Zoho:
Zoho Meeting Latest Updates: Registration Moderation for webinars, Screen Sharing for meetings, Dial-in numbers for India, and HD recordings.  —  Spending lots of money on webinar promotion can boost registrations and consequently increase attendee numbers.
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 More Items: 
Agence France Presse:
Russia denies plans to ban Gmail, Skype
Declan McCullagh / CNET News:
DOJ defends WikiLeaks probe of Twitter accounts
Megan Garber / Nieman Journalism Lab:
Google News founder Krishna Bharat: For news consumers, “the whole experience is what counts”
Henry Blodget / SAI:
THE SEARCH FOR THE “TWITTER MOLE”: All Eyes On John Doerr
Discussion: ITProPortal and TG Daily
John Paczkowski / Digital Daily:
Where's the Other Twin Sergey Brin Been During GoogQuake?
Discussion: GigaOM and Search Engine Land
 Earlier Items: 
Paul Demery / Internet Retailer:
In Google's penalty box, Overstock takes a 5% hit on revenue
Discussion: Reuters
Ryan Kim / GigaOM:
Is Amazon Entering the Display Ad Business?
Discussion: WebProNews, SAI and Domain Name Wire
Jacob Aron / New Scientist:
Internet probe can track you down to within 690 metres