Techmeme

Results 1 - 10 of about 105:

Lauren Johnson / Adweek:
Snapchat partners with Foursquare to provide better geofilters, giving Snapchat advertisers access to Foursquare's data points for 90M+ locations   —  Opens up more specific location-based advertising  —  Snapchat ads are getting a bit more targeted.  The mobile app has inked a deal …
Nov 16, 2016, 5:30 AMIn context
Tim Nudd / Adweek:
Facebook Launches a Big Ad Campaign for Facebook Live, With User Videos at the Core   —  Facebook Live is a big, important product for the world's biggest social network.  But up to now, many users still don't really know what Live is, or how to use it.  Or they might be intimidated by live broadcasting, and reluctant to try it out.
Oct 21, 2016, 1:50 PMIn context
Marty Swant / Adweek:
Flipboard to begin selling programmatic display and native ads for mobile devices next month via Rubicon Project   —  Flipboard is turning a new page and will begin selling programmatic display and native ads.  —  The mobile app known for offering users a sampling of stories from around …
Sep 5, 2016, 10:00 AMIn context
Brandy Shaul / SocialTimes:
Mobcrush Officially Launches Live-Streaming Platform for Mobile Games   —  Mobcrush announced the official launch of its live-streaming application on mobile.  The app allows users to watch live streams and broadcast gameplay from mobile games.  —  With the Mobcrush app …
Jun 27, 2016, 10:55 AMIn context
Marty Swant / Advertising & Branding:
YouTube debuts new tools for SMBs to make video ads, including Director, a free app with a number of templates and editing tools   —  YouTube wants to turn video ads on its platform into a DIY possibility for small- and medium-sized businesses.  —  Today, Google is launching three ways …
Jun 15, 2016, 12:25 PMIn context
Christopher Heine / Adweek:
IBM Watson Is Now Offering AI-Powered Digital Ads That Answer Consumers' Questions   —  Will first run on Weather Company properties  —  We've seen Bob Dylan talking to IBM Watson about love and loss in TV spots for months, and Big Blue now wants us to connect with the same kind of artificial intelligence …
Jun 2, 2016, 2:55 PMIn context
Marty Swant / Adweek:
Facebook to shut down its desktop-based ad retargeting exchange as company shifts focus toward mobile   —  Social platform redirecting advertisers to mobile  —  Facebook is shutting down Facebook Exchange and moving advertisers to newer products in a coordinated effort to focus more heavily …
May 26, 2016, 8:30 AMIn context
David Gianatasio / Adweek:
McDonald's Sweden trialing $4.10 Happy Goggles, Happy Meal boxes that turn into Google Cardboard-like VR viewers   —  McDonald's Is Now Making Happy Meal Boxes That Turn Into Virtual Reality Headsets  —  McDonald's Sweden is launching a promotion that invites kids to turn Happy Meal boxes into virtual-reality viewers.
Mar 1, 2016, 6:50 AMIn context
Marty Swant / Adweek:
30K of the 100K Mobile World Congress 2016 attendees used Airbnb, according to company VP of engineering Mike Curtis   —  Airbnb Exec: About 30,000 Mobile World Congress Attendees Used the Service This Year  —  That's one-third of the conference  —  BARCELONA, Spain—Mobile World Congress …
Feb 26, 2016, 10:20 PMIn context
Lauren Johnson / Adweek:
Sources: Twitter's branded custom emojis come in packaged deals costing around $1M   —  Twitter's Branded Emojis Come With a Million-Dollar Commitment  —  Super Bowl advertisers Pepsi and Budweiser fork over big bucks  —  Twitter is asking its biggest advertisers to speak emoji—for $1 million.
Feb 2, 2016, 2:00 PMIn context

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