Techmeme

Results 1 - 10 of about 648:

Alex Kantrowitz / AdAge:
Inside Google's secret anti-fraud team battling the bots that siphon billions of digital ad dollars   —  Inside Google's Secret War Against Ad Fraud  —  Cable News Wars Rage as New Players Join the Battle  —  In a conference room nine floors above London's St. Giles High Street …
May 19, 2015, 7:10 AMIn context
Alex Kantrowitz / AdAge:
Ad-Tech, not Content, Is King in the Verizon-AOL Deal   —  Takeaways From This Morning's Announcement  —  The deal of the year may be upon us.  —  Today, Verizon announced it has reached an agreement to buy AOL for $4.4 billion.  The move, expected to be completed this summer …
May 12, 2015, 12:20 PMIn context
Tim Peterson / AdAge:
Spotify to Use Playlists as Proxy for Targeting Ads to Activities, Moods   —  15 Playlist-Targeting Categories Include Workout, Commute and Party  —  Spotify has categorized its 1.5 billion playlists based on mood and activity.  —  Digital Video Ads to Get Viewability Reporting on YouTube
Apr 17, 2015, 6:50 AMIn context
Tim Peterson / AdAge:
Twitter Starts Testing Autoplay Videos in iPhone, iPad Apps   —  Social Network Tries Two-Pronged Approach To Take on YouTube, Facebook  —  Why Taco Bell's Social Media Blackout Was a Brilliant Campaign  —  Facebook isn't the only social network looking to take on Google's YouTube.
Mar 23, 2015, 3:15 PMIn context
Mark Bergen / AdAge:
Apple opens iTunes Radio inventory to automated ad buying through iAd, includes granular targeting but emphasizes customer privacy   —  Apple Opens Up iTunes Radio Inventory to Automated Buying Through iAd  —  Advertisers Can Target Apple Listeners With Phone, Email Identifiers
Mar 20, 2015, 11:20 AMIn context
Kate Kaye / AdAge:
Bitly launches deep links to help brands and marketers link directly to mobile apps   —  With New Feature, Bitly Links Can Now Open Apps  —  Company Considers Data Licensing but Privacy, Data-Protection Obstacles Remain  —  Bitly is best known as the firm that helps keep Twitter posts at or below 140-characters.
Mar 17, 2015, 11:50 PMIn context
Maureen Morrison / AdAge:
Pinterest tests animated ad pins, adds more audience categories for advertisers to target   —  Pinterest Narrows Ad Targeting; Tests Animated Pins  —  Move Is Latest In Series Of Efforts To Position Service As Essential Social-Media Platform for Advertisers  —  Content Marketing 2014
Mar 4, 2015, 1:15 PMIn context
Tim Peterson / AdAge:
Facebook enabling advertisers to target people posting on Super Bowl topics in near real time   —  Facebook Packages Own Super Bowl Audience for Ad Dollars  —  Company Will Track Status Updates for Game-Related Keywords  —  2015 Marketing Fact Pack  —  Facebook is creating …
Jan 22, 2015, 8:35 PMIn context
Maureen Morrison / AdAge:
Flipboard Introduces New Ad Unit: Promoted Items   —  Smart Marketing Using Big Data  —  First Flipboard used ad templates taken from print and TV.  But now the mobile news reader is adding what it's calling Promoted Items, a service that lets brands distribute content inside users' personal magazines.
Jan 21, 2015, 3:45 PMIn context
Michael Sebastian / AdAge:
The Verge will run a $700 Super Bowl ad in one Montana market with 30K people   —  Super Bowl Ad for Tech Website The Verge?  Vox Says Yes, but...  [Updated]  —  Won't Say Whether Regional or National Buy … A rumor erupted on Twitter Tuesday afternoon that Vox Media had bought …
Jan 20, 2015, 6:55 PMIn context

Sponsor Posts

Microsoft:
Challenge for Change winners were inspired by heartache — and hope  —  Ten grand prize winners have been annnounced in Microsoft YouthSpark's Challenge for Change, a global contest that helps young people turn …
Avangate:
How to customize your website and marketing campaigns for international web traffic  —  Do you sell digital goods (Software, SaaS, eBooks etc) outside of North America?  Have you optimized your website to grow your global revenue?
Zoho:
4 reasons you should know your website visitors  —  There is price.  And then there is value.  No one will pay the price for your product or service unless they see value in it.  So, how do you stand out among competitors and add value to your business?
Twin Prime:
More bars in more places doesn't mean much for mobile performance  —  More bars in more places.  The motto of AT&T's marketing campaign through 2007 was simple and effective.  It promoted AT&T's network …