Techmeme
April 21, 2014, 9:55 AM

Top News

Mike Isaac / Re/code:
Facebook Launching Mobile Ad Network At F8 Conference  —  Lots of people have wanted Facebook to build an ad network for a long time.  —  Here it comes.  Facebook will take the wraps off its plans for a mobile ad network at its “F8″ developer conference in San Francisco at the end of the month …
Wall Street Journal:
Apple and Google offer promotional boost to games in exchange for exclusivity  —  Apple and Google's app stores are vying to market top videogame titles exclusively  —  The battle between Apple and Google for mobile dominance is spreading to the most lucrative genre of apps: videogames.
Wall Street Journal:
Square discussed possible sale to Google, Apple, and PayPal, recorded loss of $100M in 2013  —  Mobile-Payments Startup Square Discusses Possible Sale  —  Company Faces Wider Loss, Less Cash; Google Considered Potential Acquisition  —  With losses widening and cash shrinking …
Erin Griffith / Fortune:
Birchbox raises $60M in Series B round, values beauty e-commerce company at $485M  —  Exclusive: Birchbox banks $60 million  —  The Series B round values the beauty ecommerce company at $485 million.  —  FORTUNE — Two years ago, “stuff in a box” was all the rage among startups.
More: Re/codeTweets: @fortunemagazine
Sharon Gaudin / Computerworld:
Google tech to bring 3D mapping smarts to NASA's space station robots  —  NASA looks to one day use robotic orbs to inspect exterior of space station, spacecraft  —  NASA and Google are working together to send new 3D technology aloft to map the International Space Station.

Sponsor Posts

Microsoft:
From Marine Corps general to Microsoft VP  —  Microsoft's new VP for military affairs aims to expand the company's already broad slate of support programs for veterans.
HP:
To Handle the Big Data Deluge, HP Plots a Giant Leap Forward  —  In 1965, Gordon E. Moore published the now-famous prediction that computer processors would double in power every two years.
VMware:
Your Grandfather's Backup Tools Weren't Built for Today's Virtual Environments.  —  When the health of your business rides on the availability of your virtual machines and the applications they run …
Zoho:
Customer Spotlight: How One Company Went from No CRM to Zoho CRM Power Users  —  “We had evolved our CRM from spreadsheets, to Goldmine CRM and finally to ACT CRM, but we knew we needed to move to a native cloud-based CRM”
Syncano:
Signs You Invest in a Backend as a Service  —  When you're trying to build applications quickly and efficiently, your team needs to focus on things like growth, innovation, and rapid development.
 

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Philip Elmer-DeWitt / Fortune: