Techmeme
February 4, 2013, 1:10 AM

Top News

Thomas Ricker / The Verge:
Samsung's $15 million Super Bowl commercial arrives early  —  Samsung just released its two minute Super Bowl commercial set to air during the fourth quarter of Sunday's big game.  The full ad continues with the same rapid-fire Seth Rogen and Paul Rudd repartee that we saw in the teaser a few days ago.
Chris Matyszczyk / CNET:
Amy Poehler tries to seduce Best Buy boys in Super Bowl  —  The “Parks and Recreation” star tries to make women feel so much more comfortable buying gadgets at Best Buy.  Naturally, sex is her method.  —  “Windows or Android?”  —  It seemed like an innocent enough question.
T.C. Sottek / The Verge:
BlackBerry chooses ‘swagger’ over substance for Super Bowl spot  —  BlackBerry has just unveiled its Super Bowl ad — arguably the company's first real mainstream debut for BlackBerry 10 following its launch event — but for some reason it's all about what its new Z10 handset “can't” do.
Matt McGee / Marketing Land:
Game Over: Twitter Mentioned In 50% Of Super Bowl Commercials, Facebook Only 8%, Google+ Shut Out  —  The Baltimore Ravens just beat the San Francisco 49ers to win Super Bowl XLVII in a game that came down to the final seconds.  But online, the social network showdown belonged to Twitter …
Sarah Perez / TechCrunch:
Apple Debuts New AppStore.com Vanity URLs For Developers During Super Bowl  —  Look!  Apple just released a new product during the Super Bowl.  Actually, it's a new product for App Store developers - short “AppStore.com” vanity URLs.  The domain made a grand public appearance at the end …
Economist:
The Nordic region is becoming a hothouse of entrepreneurship  —  IN 2010 A GROUP of students at Aalto University, just outside Helsinki, embarked on the most constructive piece of student activism in the history of the genre.  They had been converted to the power of entrepreneurialism during …

Sponsor Posts

Microsoft:
Harry Shum on TalkEasy app, which helps people with hearing impairment  —  At Microsoft's Hackathon, Shum assembled a team to develop TalkEasy, an app that transcribes speech into real-time text to help people with hearing loss communicate.
Hootsuite:
Running Your First Social Media Campaign?  Use This Checklist  —  Social media campaigns have proven themselves to be up to 60 percent percent more effective than traditional advertising campaigns.
Zoho:
5 Things to Remember about your Company's Mobile Marketing Strategy  —  Technology is a great enabler.  For me as a marketer, it's fascinating how technology is changing the way we look at marketing, more so for mobile marketing.
Igloo:
Your business hub: why corporate calendar sharing is a good idea  —  Calendars can do much more than ensure you're on time for meetings.  They can be a central location for project and event materials and knowledge …
 

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