Techmeme
February 4, 2013, 4:50 AM

Top News

Matt McGee / Marketing Land:
Oreo, Audi & Walgreens Newsjack Super Bowl “Blackout Bowl”  —  Thanks to super-fast reactions, at least three brands were able to “newsjack” the power outage that hit the Super Bowl early in the third quarter of today's game.  With the Ravens up by a score of 28-6, and a 49ers third-down play …
Chris Matyszczyk / CNET:
Amy Poehler tries to seduce Best Buy boys in Super Bowl  —  The “Parks and Recreation” star tries to make women feel so much more comfortable buying gadgets at Best Buy.  Naturally, sex is her method.  —  “Windows or Android?”  —  It seemed like an innocent enough question.
Josef Adalian / Vulture:
How Will We Know If Netflix's House of Cards Was a Hit or a Failure?  —  All thirteen episodes of House of Cards' first season debut on Netflix Friday, but the folks who run the video service insist they don't give a damn if America rushes to watch the David Fincher-Kevin Spacey series this weekend.
Economist:
The Nordic region is becoming a hothouse of entrepreneurship  —  IN 2010 A GROUP of students at Aalto University, just outside Helsinki, embarked on the most constructive piece of student activism in the history of the genre.  They had been converted to the power of entrepreneurialism during …
Tom Simonite / MIT Technology Review:
Software Predicts Tomorrow's News by Analyzing Today's and Yesterday's  —  Prototype software can give early warnings of disease or violence outbreaks by spotting clues in news reports.  —  Why It Matters  —  A method of using online information to accurately predict the future could transform many industries.
More: Phys.org, BGR and Neowin
Clare Jim / Reuters:
HTC sees Q1 revenue flat to 17 percent lower versus Q4  —  (Reuters) - Taiwanese smartphone maker HTC Corp expects revenue to be flat to 17 percent lower in the first quarter compared with the previous three months, worse than forecast, while margins are also seen holding steady or shrinking.
David Pierce / The Verge:
At the Super Bowl, 4K might literally be a game-changer  —  CBS's six high-res cameras could do away with debatable calls  —  Last year, in the most important moment of the most important game of his career, Kyle Williams screwed up.  The San Francisco 49ers' punt returner came up to try …
More: TechRadar.com and TechCrunchTweets: @tcarmody

Sponsor Posts

Microsoft:
Microsoft to modernize Special Olympics, raise system to the cloud  —  “We're so excited.  This is going to change our world.” says Special Olympics Chief Executive Officer Janet Froetscher.
Zoho:
Tricks & Treats: 5 ways to sweeten your email marketing  —  While Halloween is by tradition the scariest day on the calendar, it's also the official transition into the holiday season.
SAY Media / SAY Daily:
Don't Look Now: Here Come the Disappearing Message Apps  —  Get ready for a world of expiring photos and vanishing status updates.
AdExchanger:
AOL's Cross-Device Solution Aims To Cure The Advertiser's Attribution Headache  —  If an advertiser runs a mobile campaign, but the targeted consumer doesn't convert on her mobile device, that doesn't mean the campaign failed.
 

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