Techmeme: Microsoft reportedly spending over $1 billion on Windows 8 marketing blitz (Tom Warren/The Verge)

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October 13, 2012, 2:00 AM

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John Paczkowski / AllThingsD:

Apple Likely to Unveil “iPad Mini” at October 23 Event — October 10, the date on which Apple was rumored to be distributing invitations to a second fall product event, passed without a word from its Cupertino, Calif., HQ. The silence from the iconic tech company left some to wonder …

More: DailyTech, NYT Bits, Reuters, GeekWire, Gotta Be Mobile, VatorNews, App Advice, Los Angeles Times, Ubergizmo, InvestorPlace, Current Editorials, PadGadget, iDownloadBlog.com, Know Your Cell, Wired, Digits, ABCNEWS, TUAW, Bloomberg, BGR, Tapscape, Macgasm, The Loop Insight, Tech Trader Daily, CNET, Examiner, Mercury News, Ars Technica, Business Insider, parislemon, AppleInsider, Neowin, Pocket-lint, The Next Web, t-break, Forbes, SlashGear, Network World, Xconomy, VG247, everythingiCafe, nbcnews.com, Digits, Global Nerdy, TechCrunch, LAPTOP Magazine, Techland, VentureBeat, TUAW, digitaltrends.com, Redmond Pie, SiliconANGLE, Fortune, Edible Apple, Gotta Be Mobile, iDownloadBlog.com, Phones Review, ITProPortal, BuzzFeed, GigaOM, MacRumors, MobileBurn.com, iMore.com, Technology Personalized, Engadget, 9to5Mac, The Next Web, Pocketnow, MobileSyrup.com, SiliconBeat and Mashable!. Tweets: @saschasegan

Matthew Panzarino / The Next Web:

Apple's hypothetical iPad mini event to have strong iBooks focus — In what will likely be completely unsurprising news to many, we've now heard from multiple sources that Apple's as-yet-unannounced iPad mini event will have a strong focus on iBooks. Since an iPad mini would likely …

More: MacRumors and AppleInsider. Thanks:@jerols

Diane Bartz / Reuters:

Exclusive: FTC moving closer to Google antitrust case - sources — (Reuters) - The majority of top decision-makers at the Federal Trade Commission believe that an antitrust case should be brought against Google Inc (GOOG.O), meaning the search giant could soon be headed into tough negotiations …

More: CNET, Ars Technica, BGR, Techdirt, 9to5Google, Search Engine Land, The Register, SlashGear, Gizmodo, WebProNews and AllThingsD

Adrian Chen / Gawker:

Unmasking Reddit's Violentacrez, The Biggest Troll on the Web — Last Wednesday afternoon I called Michael Brutsch. He was at the office of the Texas financial services company where he works as a programmer and he was having a bad day. I had just told him, on Gchat …

More: AllThingsD, Daily Dot, Guardian and Betabeat

Tweets: @adrianchen, @fmanjoo, @tolles, @allisonkgibson, @adrianchen, @thatdrew, @dannysullivan and @amandamarcotte

Ryan Lawler / TechCrunch:

It's Done: Early Hulu Investor Providence Equity Partners Has Sold Its Stake For $200M — It's been a long time coming, but private equity firm Providence Equity Partners has sold its stake in Hulu for $200 million, people familiar with the matter have confirmed.

More: AllThingsD and Bloomberg

Nicole Laporte / Fast Company:

Hulu Struggles To Survive The Influence Of Its Parent Companies — Jason Kilar's vision for Hulu transformed web video. So why is Hulu in trouble and Kilar rumored to be on his way out? Because his vision transformed web video. — It's an unseasonably warm summer day, and Jason Kilar is …

More: The Verge

Chitika Insights:

iPhone 5 Usage Surpasses Samsung Galaxy S III Less than 3 Weeks on Market — Apple and Samsung are unquestionably two of the top players in smartphone marketplace. Following the release of Apple's iPhone 5 on September 21st, Chitika Insights was interested in comparing the Web usage rates of the newest phones from both manufacturers.

Aaron Souppouris / The Verge:

Apple agrees on licensing terms for use of iconic Swiss clock design — Apple has agreed to pay the Swiss national railway (SBB) for use of its iconic clock design in iOS 6's Clock application. Last month, Apple was accused of plagiarizing the design, made famous by watchmaker Mondaine …

Danielle Kucera / Bloomberg:

PayPal Said to Be Cutting As Many as 400 Jobs — EBay Inc. (EBAY)'s PayPal is cutting as many as 400 jobs, or about 3 percent of the workforce, an effort by President David Marcus to reorganize the payment processor and trim costs, a person with knowledge of the plans said.

More: CNET, Reuters and ZDNet

Christina Bonnington / Wired:

Going Walletless on Vacation: First Challenge, Airport Security — A sunrise over the southeastern edge of Oahu. Photo: Christina Bonnington/Wired — When Will Your Smartphone Really Replace Your Wallet? — I'm Going to Spend the Next Month Using My Smartphone as a Wallet

Patricia Sellers / Fortune:

Marissa Mayer: Ready to rumble at Yahoo — Mayer - No. 3 on the 40 Under 40 - is changing the culture and welcoming new faces to the troubled web company. But this new chief (and new mom) has miles to go before she sleeps. — FORTUNE — On a Friday morning in late August …

Arik Hesseldahl / AllThingsD:

AMD to Cut Up to 30 Percent of Workforce — Days after warning of a huge sales and earnings miss, chipmaker Advanced Micro Devices is close to announcing a significant reduction in its workforce that could be be made public as early as next week. — According to sources familiar …

More: ExtremeTech, Wall Street Journal, SlashGear, The Verge, Engadget, Tech Trader Daily, Reuters, Mashable! and CNET

Paul Sawers / The Next Web:

YouTube Search now ranks videos according to time spent watching, rather than clicks — If you're not using YouTube to find a very specific video, there's a good chance you'll enter some generic terms in the search box, thus throwing up a mass of user-generated content for you to sift through.

More: youtubecreator.blogspot.co.uk, The Verge, Search Engine Land, 9to5Google and WebProNews. See also Mediagazer

Dan Seifert / The Verge:

Netflix app for Windows 8 officially available in the Windows Store — Windows 8 won't be officially out for another couple of weeks, but that hasn't stopped Netflix from getting its app ready well ahead of time. The streaming media company just launched its official app for Windows 8 in the Windows Store …

More: Engadget, The Next Web, TechCrunch and LAPTOP Magazine

Justin Rubio / The Verge:

Asus PadFone 2 video and photos reveal larger 4.7-inch display, redesigned docking station (update) — Asus will officially unveil the PadFone 2 during a simultaneous event in Milan and Taipei next week, but Bloomberg TV was able to take an early look at the phone and tablet hybrid, exposing a few never-before-seen features.

More: Softpedia News, Droid Life, BGR India, Pocketnow and Engadget

Amir Efrati / Wall Street Journal:

Google's Driverless Car Draws Political Power — Internet Giant Hones Its Lobbying Skills in State Capitols; Giving Test Drives to Lawmakers — See one of Google's self-driving cars, which the Internet giant has been developing since 2009. While the self-driving technology won't be available for years …

More: Digits, 9to5Google and Betabeat

TechCrunch:

Source: Former Nokia Vet Anssi Vanjoki Will Be CEO Of EQT-Owned Vertu, Android To Replace Symbian — Word has come through that Nokia has completed its sale of luxury phone brand Vertu to investment firm EQT VI. But TechCrunch has heard from sources that Anssi Vanjoki …

More: Nokia, Engadget, WMPoweruser and The Next Web. Thanks:@jordanrcrook

Eric Goldman / Technology & Marketing Law Blog:

The Proposed “Cloud Computing Act of 2012,” and How Internet Regulation Can Go Awry (Forbes Cross-Post) — Sen. Amy Klobuchar has introduced a new bill, the “Cloud Computing Act of 2012” (S.3569), that purports to “improve the enforcement of criminal and civil law with respect to cloud computing.”

Tom Warren / The Verge:

Microsoft reportedly spending over $1 billion on Windows 8 marketing blitz — It's no secret that Microsoft is planning a big marketing campaign around Windows 8, but one estimate suggests that the company could be willing to spend between $1.5 and $1.8 billion.

More: BGR, Wired, WebProNews, Pocketables, Techie Buzz, PhoneArena, TechCrunch, Wall Street Journal, Neowin and SlashGear

James Trew / Engadget:

Windows 8 packaging and pricing revealed, standard OEM starting at $99, Pro Pack $139

More: WinSource, Microsoft, ByteNow, Reuters, Computerworld, GadgeTell, The Register, BGR, Business Insider, TechNet Blogs, ZDNet, Neowin, ZDNet, Softpedia News, Neowin, The Verge, Softpedia News, The Windows Blog and The Next Web

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