Techmeme
September 29, 2012, 8:00 PM

Top News

Amit Agarwal / Digital Inspiration:
Apple Drops the “Most Powerful Mapping Service Ever” Claim  —  Apple's CEO Tim Cook has honestly admitted that Apple Maps isn't as good as competing mapping services but the Apple website made a slightly contradictory claim.  It said: … Apple Maps may be beautiful for some regions …
Philip Elmer-DeWitt / Fortune:
Does Apple have a Scott Forstall problem?  —  There's no shortage of embarrassing instances where Apple (AAPL) Maps “fell short” — as Tim Cook's public apology put it — but on Friday Canadian reader John Garner pointed me to a particularly striking one.  Jason Matheson, a fellow Canadian …
More: Business Insider and The LoopTweets: @trojankitten
Nicholas Carlson / Business Insider:
Take A Closer Look At The Icon For Apple's Terrible Maps App  —  iPhones used to come with Google Maps, but Apple booted Google after the two companies were unable to negotiate a new deal.  —  The whole thing fell apart over turn-by-turn directions.  —  The problem for Apple is, everyone (well, almost everyone) hates their maps app.
Quentin Hardy / New York Times:
Meg Whitman's Toughest Campaign: Retooling H.P.  —  IT'S not as easy being Meg Whitman as Meg Whitman might have expected.  —  At 56, Ms. Whitman, the eBay billionaire who spent a fortune unsuccessfully trying to become the governor of California, has found her Act III.
Noah Kagan / OkDork:
Why I got Fired from Facebook (a $100 Million dollar lesson)  —  Can I be real with you?  Real real?  —  I'm TIRED of answering this question so I'd rather write it out and just point people to this post.  —  Let me start in reverse.  —  I can tell you every detail of the day I got fired aka …
More: Mashable! and Business InsiderTweets: @jowyang
David Carnoy / CNET:
Nook GlowLight e-reader price drops to $119  —  Just ahead of Amazon shipping out its highly anticipated Kindle Paperwhite, the Nook GlowLight gets a price chop.  —  As Amazon gets set to ship out the Kindle Paperwhite, its new e-ink e-reader that features an integrated light, its chief rival appears to be getting a price cut.
John Boudreau / Mercury News:
Apple taps obscure Asian suppliers to bring the iPhone and other products to the masses  —  BADE, Taiwan — On a November afternoon two years ago, a taxi pulled up to the gate of Ta Liang Technology, one of countless nondescript companies that make up the global gadget supply chain.
Brendan Sasso / Hillicon Valley:
Facebook: Federal online privacy rules would violate free speech rights  —  Facebook is warning the Federal Trade Commission that its proposed update to children's online privacy rules would infringe constitutionally protected free speech rights.  —  The company said that because the proposal …
Wall Street Journal:
Mobile Ads: Here's What Works and What Doesn't  —  Coupons, Pitches Tied to Smartphone Search Get a Yes; Don't ‘Spray and Pray’  —  In 2010, Apple Inc. co-founder Steve Jobs proclaimed, “Mobile advertising really sucks.”  Now, however, the rule book for what works in mobile advertising is slowly being written.

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Microsoft:
Microsoft to modernize Special Olympics, raise system to the cloud  —  “We're so excited.  This is going to change our world.” says Special Olympics Chief Executive Officer Janet Froetscher.
Zoho:
Announcing Zoho SalesIQ - Real-time sales intelligence platform with tight Zoho CRM integration.  —  You run an apparel store.  There's a visitor who walked in after seeing your weekly ad.
SAY Media / SAY Daily:
The First Brands Doing Cool Things with Beacons  —  The technology for beacons has been lingering out there since the launch of iOS 7, but it's only now that people are starting to notice.
AdExchanger:
GRP 2.0: How To Defibrillate An Old Metric With Fresh Data  —  The gross rating point (GRP) has time - and money, in the form of TV budgets - on its side, but a slew of new entrants in TV-to-digital measurement could disrupt what was once a Nielsen-run show.
 

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