Techmeme: A Letter To The FTC Regarding Search Engine Disclosure Compliance (Danny Sullivan/Search Engine Land)

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June 10, 2012, 11:35 PM

Top News

Zee / The Next Web:

Twitter just aired its first ever TV commercial promoting its brand new hashtag pages [Videos] — Twitter aired its first ever TV commercial today during the 2012 Pocono 400 Nascar race. The ad features driver Brad Keselowski, who finished in a disappointing 24th place, using his phone to share his point of view with the world.

More: CNET, The Verge, TechCrunch, AllThingsD, Lost Remote, Mashable!, Digits, Business Insider, Business Insider and GigaOM

Tweets: @omid, @jack, @gabrielstricker, @ruslansv and @scobleizer

See also Mediagazer

Danny Sullivan / Search Engine Land:

A Letter To The FTC Regarding Search Engine Disclosure Compliance — In 2002, the US Federal Trade Commission created guidelines on how search engines should disclose paid placement and paid inclusion listings. It's become clear to me over the past two weeks that the search engine industry …

More: VentureBeat

Arnold Kim / MacRumors:

A Bit of History Behind the Mac OS X on Intel Project “Marklar” — Apple's announcement to move their Macs from PowerPC to Intel processors in 2005 was a huge surprise at the time. Serious reports about the plan hit the web only two days before the official announcement at WWDC 2005.

More: parislemon, TUAW, Quora and Quora. Tweets: @danieldamrill

Jean-Louis Gassée / Monday Note:

Mobile Advertising: The $20B Opportunity Mirage — There are a lot of questions left to be answered about Facebook's IPO fiasco, but one thing we know is this: As consumers shift their use of Facebook from PCs to smartphones, investors worry about lower mobile advertising revenues.

More: Business Insider

Nick Bilton / Bits:

Former Card Counter's New Start-Up Helps Measure Productivity — In Silicon Valley, there's a theory called the “10x engineer,” which holds that the best engineer at a company is 10 times more productive than the average engineer. — Jeff Ma is an entrepreneur and a member …

More: VentureBeat. Thanks:@tenxer

David Lazarus / Los Angeles Times:

Microsoft ending consumers' ability to file class-action suits — Microsoft, maker of the dominant Windows computer operating system and the Xbox game console, is changing many of its customer contracts to prohibit class-action lawsuits. — Microsoft's Windows operating system accounts for about 84% of the personal computer market.

More: Pulse2 Technology …. Tweets: @_jonpennington and @markmadsen

Matt Rosoff / Business Insider:

Here's What Google Will Lose When Apple Wipes Google Maps From The iPhone — This is a news note from Business Insider Intelligence, a new research and analysis service focused on the mobile and Internet businesses. Sign up for a free trial here. — Reports say that Apple is planning …

More: FM Signal and Ole Begemann. Tweets: @lukew

Justin Rubio / The Verge:

Google allegedly working on Wallet 2.0, but Sprint wants its own mobile payment system — Despite being the only carrier to pre-load Google Wallet on its devices, Sprint is purportedly looking at offering its own mobile payment system. Sources have told NFC Times that Sprint is currently working …

More: parislemon, The Pondering Primate, Android News, Rumours …, Android Phone Fans, DroidMatters.com, Pocketables, Softpedia News, BGR, PhoneArena and 9to5Google

Chris Davies / SlashGear:

LinkedIn: New security enhancements in pipeline — LinkedIn has promised new security features above and beyond a switch to salting users' passwords, as it continues to recover from the hack which saw 6.5m encrypted credentials leak from the site. “We continue to execute on our security roadmap …

More: VentureBeat, The H Security, Wall Street Journal, eWeek, Mashable!, Neowin, Linkedin Blog, Reuters, msnbc.com and CNET

Michael Oliveira / The Globe and Mail:

How Facebook and Google manage users who hate every redesign — Jon Wiley, the lead designer behind Google's home page, is used to taking heat any time he fiddles with the search giant's iconic stark-white design - no matter how small the change may be. Early on in his tenure …

Tweets: @jamesbarnesesq and @aknecht. Thanks:@michaeloliveira

Geoff Gasior / The Tech Report:

Intel's 4-inch Next Unit of Computing to cost $400 — Computex — Intel's got next... The Next Unit of Computing, that is. While making our way through the madness at the Computex trade show in Taipei, Taiwan, we stopped by Intel's booth to check out the company's new small-form-factor PC.

More: Pulse2 Technology … and TechSpot

Owen Thomas / Business Insider:

Twitter Flies The Nest And Moves Into Its New 1355 Market Street Headquarters — After two and a half years, Twitter has moved out of its old office at 795 Folsom Street in San Francisco's SoMa neighborhood. — Employees filled their streams with tweets about the move on Friday.

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