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6:45 PM ET, May 4, 2006

Techmeme

 Top Items: 
Jennifer Slegg / Search Engine Watch Blog:
MSN adCenter Officially Launches & Changes Name to Microsoft adCenter  —  While MSN adCenter has been in pilot mode since mid-October, Microsoft CEO Steve Ballmer is announcing the official launch of adCenter at Thursday's MSN Strategic Account Summit... as well as the new name change to Microsoft adCenter.
RELATED ITEMS:
Ina Fried / CNET News.com:
Microsoft takes plunge with AdCenter  —  REDMOND, Wash.—A year after first announcing plans for a homegrown ad engine, Microsoft is now using the tool for all its U.S.-based search queries.  —  Microsoft is banking on AdCenter as the lynchpin of its efforts to increase advertising as a source of revenue across the company.
Kim Peterson / Seattle Times:
Microsoft's adCenter is Google, Yahoo! rival  —  Microsoft today is launching its adCenter online advertising system in the U.S., and will now compete directly with Google and Yahoo! in selling ads on the Web.  —  The official announcement is coming this morning when Chief Executive Steve Ballmer addresses …
Discussion: TechSpot
Roy Mark / internetnews.com:
Spyware Hustler Hit With $4M Penalty  —  Justice was finally downloaded Thursday on Sanford Wallace, a notorious spammer of the 1990s who moved on to illegal spyware operations that installed adware, spyware and other unsolicited software programs on users' computers.
Ed Bott / Ed Bott's Windows Expertise:
Corel completes destruction of WinZip  —  Sometime in the past few years, I stopped using WinZip.  That's after ten years of enthusiastic use of what used to be an essential utility.  It helped that basic support for the non-proprietary and widely used Zip format was built into Windows Me and then Windows XP.
RELATED ITEMS:
corel.com:
Corel Corporation Acquires WinZip Computing
Brenda Goodman / New York Times:
I Hear Ringing and There's No One There.  I Wonder Why.  —  SIX minutes 39 seconds into the Richard Thompson song "Calvary Cross," Mike Pelusi, a music reviewer in Philadelphia, will almost invariably check his cellphone.  —  Minka Wiltz, an actress in Atlanta, has tried to answer her phone …
Bruce Schneier / Wired News:
Everyone Wants to 'Own' Your PC  —  When technology serves its owners, it is liberating.  When it is designed to serve others, over the owner's objection, it is oppressive.  There's a battle raging on your computer right now — one that pits you against worms and viruses, Trojans, spyware …
RELATED ITEMS:
Andrew Orlowski / The Register:
Full-up Google choking on web spam?  —  Buddy, can you spare a server?  —  Webmasters have been seething at Google since it introduced its 'Big Daddy' update in January, the biggest revision to the way its search engine operates for years.  —  Alarm usually accompanies changes to Google's algorithms …
Ben Charny / eWEEK.com:
Google's Mountain View Wi-Fi Network Hits a Snag  —  There's a chance that Google may miss the June launch date for a wireless network its building in Mountain View, Calif., or make the deadline, but with a network that doesn't have the promised coverage.  —  Google's begun testing the network and …
Marguerite Reardon / CNET News.com:
Philly Wi-Fi project passes final hurdle  —  Philadelphia's citywide Wi-Fi project overcame its final hurdle Wednesday, as a city council committee approved measures to allow the contractor for the project, EarthLink, to hang equipment from city-owned utility poles.
starwars.com:
This September: Original Unaltered Trilogy on DVD  —  Fans can look forward to a September filled with classic Star Wars nostalgia, led by the premiere of LEGO Star Wars II: The Original Trilogy video game and the long-awaited DVD release of the original theatrical incarnations of the classic Star Wars trilogy.
Discussion: Joystiq, Alpha Blog and Binary Bonsai
Anne Becker / Broadcasting & Cable:
CBS Set To Debut Broadband Channel  —  With the broadcast upfront presentations in less than two weeks, CBS is angling to hog the multiplatform spotlight early by launching their long-awaited broadband video player before the upfronts even start.  —  The network plans to debut …
David Pogue / New York Times:
A Big Question Unanswered by a Tiny PC  —  ACCORDING to legend, they teach you in journalism school to remember the five W's: who, what, when, where and why.  —  This week, Microsoft unveiled a new kind of computer called the Ultra Mobile PC — and has good answers to four of those questions.
Discussion: Between the Lines and TeleRead
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Microsoft BizSpark:
Startup of the Day - The Real Estate Network  —  The BizSpark startup of the day is The Real Estate Network, based in Romania.  They provide business networking and specialized tools for real estate professionals.
Channel 10:
PDC News Day 2: IE9, Office 2010, Silverlight 4, Pivot  —  Wednesday, the second day of Microsoft's Professional Developer Conference, was jam-packed with news about upcoming products, beta releases and more.
Adobe AIR Team Blog:
Adobe AIR 2 Beta Now Available!  —  Today we are very excited to announce the availability of the Adobe AIR 2 beta (runtime and SDK) for Windows, Mac and Linux.  At Adobe MAX, we provided you with a preview …
LeWeb's blog:
STARTUP COMPETITION - Selected companies and judges  —  As in the past, the LeWeb start-up competition provides a platform for Europe's hot new start-ups to present their business and technology …
Intel Software Network Blogs:
Developers, here's your chance to win a netbook!  —  What do you have planned over the holiday break next month?  In your free time, how about coding a small app and then entering it for a chance to win a netbook?
Google Mobile Blog:
New Google News for mobile  —  At Google, we are committed to giving you a consistent user experience across products and devices, and we really value the feedback you've given us about Google News for mobile.
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 More Items: 
PR Newswire:
abazab Launches to Provide Personal Expression Tools for Social Networking Sites
Mike / Techdirt:
Data Retention Backer Mystified That Anyone Would Oppose Such A Plan
Jaanus / Skype Blogs:
Early preview of Skypecasts
Gizmodo, The Gadget Blog:
Thermal Greasy: Apple Sics Lawyers on Something Awful
Discussion: Techdirt
IGN:
Diablo 3 Not at E3  —  Blizzard only showing WoW expansion at this year's show.
Discussion: Kotaku and Joystiq
Nick / Rough Type:
Will Google win the enterprise?
Loren / Incremental Blogger:
Having fun with Apple's fun new ads
Maria Elena Fernandez / Los Angeles Times:
Beware!  ABC's hit Lost is leading us down a strange and new high-tech path
 Earlier Items: 
Dawn Kawamoto / CNET News.com:
Intel seeks to rein in AMD case
Gizmodo, The Gadget Blog:
Minority Report Screen at ORD
Discussion: Signal vs. Noise
Matt Mondok / M-Dollar:
Microsoft patents the super cookie
Discussion: Download Squad
Jeff Jarvis / BuzzMachine:
We Media, continued
Kotaku, the Gamer's Guide:
U.S. DS Lite Price and Date Announced
Michael Kanellos / CNET News.com:
Google PC back on the front burner?
Discussion: buygoogle.com and GOOG
Steve Gillmor / Steve Gillmor's InfoRouter:
Letting 'them' eat cake
Max Glaskin / autoexpress.co.uk:
Thieves key in laptop threat
Discussion: Sagags and .: UNEASYsilence :.