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7:35 PM ET, April 4, 2006

Techmeme

 Top Items: 
Julie Bosman / New York Times:
Chevy Tries a Write-Your-Own-Ad Approach, and the Potshots Fly  —  At first glance, the video looks like a typical 30-second car commercial: a shiny sport utility vehicle careers down a country road lined with sunflower fields, jaunty music playing in the background.
RELATED ITEMS:
Christopher Carfi / The Social Customer Manifesto:
Chevy Careens Out Of Control (Or Do They?) …
Discussion: B.L. Ochman's weblog
Jackie Huba / Church of the Customer Blog:
Why Chevy Tahoe campaign was doomed before it launched
Discussion: Between the Lines
Eliot Van Buskirk / Wired News:
Reasons to Love Open-Source DRM  —  I acknowledge that the title of this column is strange.  Aside from the fact that most savvy music listeners (justifiably) hate DRM, the very idea of using open-source software to enforce digital rights management runs counter to everything commonly assumed …
Discussion: Smart Mobs, Voidstar and TeleRead
CNN:
How I Work: Bill Gates  —  Not much of a paper chase for Microsoft's chairman, who uses a range of digital tools to do business.  —  NEW YORK (FORTUNE) - It's pretty incredible to look back 30 years to when Microsoft (Research) was starting and realize how work has been transformed.
Ryan Naraine / eWEEK.com:
Microsoft Says Recovery from Malware Becoming Impossible  —  LAKE BUENA VISTA, Fla.—In a rare discussion on the severity of the Windows malware scourge, a Microsoft security official said businesses should consider investing in an automated process to wipe hard drives and reinstall operating systems …
Leslie Walker / Washington Post:
New Trends In Online Traffic  —  Visits to Sites for Blogging, Local Information and Social Networks Drive Web Growth  —  While growth is slowing at most top Internet sites, it is skyrocketing at sites focused on social networking, blogging and local information.
Tristan Louis / The TNL.net weblog:
Microsoft Does Linux  —  I had to check the date on the article when I saw the announcement that Microsoft was going to provide some level of support for Linux.  However, this is not an April Fool's Day joke; it's the real thing and has serious implications.
Discussion: microsoft.com
RELATED ITEMS:
Nick Wingfield / Wall Street Journal:
Mac's Moment?  —  Apple has its best chance in years to make a dent in the business market  —  Japan's Aozora Bank Ltd. is planning to do something once unheard of in the business world: switch nearly all of its 2,300 desktop personal computers to Apple Computer Inc.'s Macintosh computers.
jkOnTheRun:
TabletKiosk eo UMPC evaluation underway!  —  The good folks at TabletKiosk have let me borrow one of their prototype eo UMPCs for a few days and I will be offering my observations about the device.  Here's a couple of quick photos of the unit which will have to do until I have spent a little more time with the eo:
Discussion: Kevin 2.0
Ben Edelman:
The Spyware - Click-Fraud Connection — and Yahoo's Role Revisited  —  In August 2005, I posted half a dozen examples of what I call "syndication fraud" — Yahoo placing advertisers' ads into spyware programs, and charging advertisers for resulting clicks.  But Yahoo's spyware problems extend beyond mere syndication fraud.
Nat / O'Reilly Radar:
Raise an ALE to Google Maps API v2  —  "Of course!"  I said to myself as I saw the demo, "if web apps are becoming like desktop apps then of course we'll be building web equivalents of all the things that desktop apps needed."  I was on a WebEx with Ross Dargahi, co-founder and VP of Engineering at Zimbra …
RELATED ITEMS:
Loren Baker / Search Engine Journal:
Google Related Links Launches For Publishers  —  The Google Related Links tool (which does not appear to be in BETA) is now available via Google Labs to publishers who are interested in adding it to their site.  —  Publishers can customize the look, feel, and size of the Google Related Links boxes …
RELATED ITEMS:
Tony Smith / The Register:
Fujitsu exhibits fold-out keyboard UMPC  —  Fujitsu has put on show a pair of conceptual PC designs, one intended to show how an "ultra-mobile" machine might operate, the other a home computer system which looks funky enough but probably won't give Apple's industrial designers any sleepless nights.
Julia Angwin / Wall Street Journal:
Web Ads Appear On Racy Sites Despite Checks  —  Last month, Verizon Communications Inc. was surprised to find one of its Internet ads on a MySpace.com page with photos of scantily clad women.  Walt Disney Co. was unaware that its ad was next to an article about male sexual performance on About.com.
Craig Ellison / PC Magazine:
Navman Unveils GPS/Camera Combo  —  In what is a first in the GPS category, Navman is introducing a new GPS that combines turn by turn navigation with a digital camera.  —  The new iCN750 will feature a 4-inch WQVGA (480-by-272 pixel) touch screen, a GPS unit preloaded with maps …
Bloomberg:
Microsoft Wins Biggest Phone-Software Order, Rivals BlackBerry  —  April 4 (Bloomberg) — Microsoft Corp. won its biggest-ever contract for mobile-phone software, an order from the U.S. Census Bureau that covers 500,000 handsets.  —  Microsoft, the world's biggest software maker …
Kathleen Craig / Wired News:
Micropayments Drive Asian Games  —  By now it's expected that major American multiplayer games like World of Warcraft will charge customers a monthly subscription fee.  But the news out of Asia's booming gaming market suggests a different approach may be more lucrative …
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Seesmic and Graphic.ly impress the press with Windows Phone apps at MIX10  —  Web developers and designers gathered in Las Vegas last week for the 3 day MIX10 Conference.  The first day began with presentations …
MIX Online:
Rethinking the Traditional Convention Booth at MIX10  —  At our MIX10 conference for web developers and designers, the MIX Online community team (us) was given an opportunity to display a booth in The Commons.
Google Mobile Blog:
Introducing Google Buzz widget for Android  —  Since we launched Google Buzz for mobile, we've been working on ways to make it quicker and easier to share your thoughts and experiences while you're out and about.
Seesmic Blog:
Channel 9 interviews Seesmic on the Seesmic Desktop Platform [Geek Alert]  —  We've been getting great feedback on our announcement of the Seesmic Desktop Platform (SDP) and Seesmic for Windows Phone …
Intel Software Network Blogs:
Intel Atom Developer Program going “Into Tomorrow”! … I had a blast at GDC 2010 last week and wanted to share with you the most fun part of the conference for me; my interview on “Into Tomorrow with Dave Graveline”!
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 More Items: 
Windley / Phil Windley's Technometria:
At the IT Conversations Helm  —  Doug Kaye has asked …
Dan Farber / Between the Lines:
Software 2006: The shifting landscape
Barry Schwartz / Search Engine Watch Blog:
AdWords Adds Position Preference Feature; Opt-Out For Positions You Don't Like
Discussion: Google Blogoscoped
newscientisttech.com:
Smart glasses switch focus in an instant
Discussion: Gizmodo
Maya Roney / Forbes:
Google Music Store Would Provide New Revenue Stream
John Battelle / John Battelle's Searchblog:
THE LAST NAME TEST  —  Folks who have a blog blessed with lots …
Inquirer:
Lucent takes legal action against Microsoft over Xbox 360
Techworld.com:
SPONSORED LINKS  —  Get the powerful package of Dell PowerEdge …
 Earlier Items: 
Jtreem / Inside the Cubicle:
The difference between Employee and Corporate blogs
Discussion: Scobleizer and Bloggers Blog
John Markoff / New York Times:
I.B.M. to Work With Start-Up on Chip That Uses Less Power
Edo / Pink Tentacle:
ITR ROBOT SEEKS PLACE IN THE HOME
Discussion: Gearlog, Gizmodo and Engadget
Loren / Incremental Blogger:
Toshiba M400 upgraded and running
Candace Lombardi / CNET News.com:
Borders to sell Sony digital reading device
Kristi Heim / Seattle Times:
Ex-Microsoft guru books rocket flight
Jon Arnold / Jon Arnold's Blog:
VON Canada - Day 1  —  It's been a full day at VON Canada …
Tim Mullaney / Dealflow:
Boo Hoo Hoo for VCs and IPOs?